Condé Nast and Hearst have joined the New York Times in signing a licensing deal with Amazon for its AI-powered shopping assistant Rufus.
| Condé Nast and Hearst have joined the New York Times in signing a licensing deal with Amazon for its AI-powered shopping assistant Rufus. Additional coverage: 'X is still not considered a top tier ad platform': Linda Yaccarino’s departure as CEO, explained Confused about Yaccarino leaving? Here are five key questions that’ll be doing the rounds in marketing circles for the foreseeable future. AI compensation is evolving — and new models, not just publisher demands, are driving the shift beyond flat-fee licensing. Visually, these graphs reveal the major trends emerging in the world of AI and 'zero-click' search, and what it means for publishers. From sister site, Modern Retail: Three months after Trump’s sweeping “Liberation Day” tariffs sent shockwaves through global trade, U.S. brands are still reeling from the whiplash. Other things to know about Watch this on-demand webinar to learn how brands and agencies are leaning on visual collaboration tools to facilitate more productive brainstorming sessions and improve campaign speed, from operations to creative. Sponsored by Wrike. For digital channels like email and SMS to deliver high ROI, brands and agencies need to power their efforts with timely, relevant and behavior-driven logic and data. Sponsored by Klaviyo. Not all screens are created equal, and in the modern fragmented marketplace, how advertisers access and activate the best placements can make or break a campaign. Sponsored by VIOOH. | | |
|
howdy! howdy! howdy! howdy! howdy! |
