A PR pro shares insights on the tactics that bolster these crucial connections for agency-side pros, and how to develop long-term affinity for one another.
Phrases like “fast-paced environment” and “like a family” can be a signal that you have a culture problem and could dissuade some applicants from applying.
Research has found a pay gap between Black and white influencers. Here are some of the trends PR pros can follow to support influencers of color when building digital campaigns.
A new logo was part of a larger strategic marketing and communications plan, leading to first place in the ‘Branding or Rebranding Campaign’ category of PR Daily’s 2020 Nonprofit PR Awards.
With fraudsters creating fake accounts and causing other messaging mayhem that can harm consumer trust and brand reputation, here’s how to defend against digital grifters.
Research shows the office is a hotbed for collaboration, innovation and relationships, but is it worth the risk—or the cost? Experts from top companies share guidance on proceeding with empathy.
Looking for an elevated frame for our current health crisis? Here are some examples of great writers tackling the human issues around disease and loss.
Also: Feds require Johnson & Johnson to oversee vaccine production at partner facility, Instagram shares tips for influencer marketing, LinkedIn releases guide to crafting thought leadership content, and more.
