New ecom tools; Global home trends; Ecom chart; Podcast ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Content such as articles, videos, and podcasts can be the building blocks of modern consumer engagement. Content drives direct traffic, search engine rankings, social media, and AI tools. In March 2025, ecommerce content marketers could focus on sustainability, compliments, baseball, agricultural heritage, and a spring cleaning challenge. Go Green While March often brings thoughts of St. Patrick’s Day shamrocks and emerald hues, ecommerce businesses can expand the “green” theme to highlight sustainability practices and eco-friendly products. A marketer can transform a playful holiday into meaningful content that resonates with conservation-conscious consumers. Consider publishing blog posts or videos describing your business’s efforts to consume less and conserve more. • A beauty supply brand could showcase its transition to plastic-free packaging.
• A direct-to-consumer outdoor gear company might detail its use of recycled materials.
• A home goods store could demonstrate how it has reduced shipping waste.
• A fashion retailer might explain its clothing recycling program. The content becomes even better with metrics and achievements. Share actual numbers about the use of recycled materials or less packaging. These details help shoppers understand the real impact of their purchasing decisions. Read article > |
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