Plus, WPP CEO apologizes
| | | | | First Things First | | September 1, 2020 | By Jess Zafarris |
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| WPP CEO Mark Read Tries to Apologize for Ageist Comments | |
Mark Read, CEO of holding company WPP, is trying to make amends after boasting that the “average age of someone who works at WPP is less than 30″ during the company’s earnings call on August 27. The comment received backlash on Twitter and LinkedIn from industry leaders like Cindy Gallop, former Ogilvy executive creative director and copy chief George Tannenbaum, Fearless founder Ian David and Dear Future CEO Matt Kandela, who said the comment was ageist. Backpedaling: Read went into damage control mode over the weekend. | |
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| 8 Must-Have Marketing Skills for a Modern Day Resume | |
We rounded up answers from our Innovators community on the most valuable skills for marketers today. The answers varied, but notably, recurring themes included empathy, resiliency and curiosity. “Marketers learn as much from failure as they do from success, and being agile and learning when to pivot has become necessary for any industry,” said Avish Sood of The Clorox Company. More key skills: Read on to see what all of these forward-thinking marketers had to say. Discover more of what you need to know to get a leg up in the industry at Brandweek 2020, a fully reimagined virtual experience. Register today with code BW2MVT to take 20% off! More of Today’s Top News & Highlights | | | |
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| | Adweek Promos and Events | 2020 Brand Visionary, Ryan Reynolds Joins Brandweek | |
| | We're thrilled to announce Ryan Reynolds, Founder and Chief Executive Officer of Maximum Effort and Co-owner of Aviation Gin and Mint Mobile as our 2020 Brand Genius Brand Visionary Honoree. Join us in welcoming Ryan to the virtual stage during Brandweek, Sept. 14-17. Register before 9/2 to save and enjoy four days of insights, inspiration and experiences. | |
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| | Featured Jobs | The Brandon Agency Charleston, South Carolina | Tranont Lehi, Utah | Coastal Television Holdings Company LLC Casper, Wyoming | The Department for International Trade London, England | The Nature Conservancy Arlington, Virginia | | |
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