Other things to know about - The Digiday Streaming and Video Awards are your chance to showcase your team's achievements in categories including Best UGC Integration Strategy, Best Digital Video Platform and more. Enter by November 15 for the best rate.
- Oracle’s exit from ad tech is an opportunity to gain a competitive edge by assessing new partners that will help marketers find and connect with audiences more efficiently. Sponsored by GumGum.
- Current measurement strategies rely on proxy metrics which don’t provide indications of true business outcomes such as incremental sales. Advertisers need a new approach for new media habits. Sponsored by Blis.
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| Top Stories |  | | Ivy Liu |
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| | | | | Agencies, creators and brands respond to the election-driven blackout on marketing. | | |
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howdy! | | | | | AI- and non-AI political misinformation on Meta and X are filling platforms with plenty of smoke designed to confuse and misdirect voters. | | |
| | | | | DSPs with effective service support allow advertisers to focus on performance while the platforms handle the intricacies of real-time bidding, audience targeting and optimization. | | |
howdy! | | | | | Over 500,000 people have played the Virtual Vote mini-game thus far, according to data shared by Virtual Brand Group. | | |
| | | | | In this new State of the Industry report, learn what changes marketers are making to the channels, distribution and strategies they’re using for performance marketing. | | |
howdy! | | | | | At a Digiday Summit, publishers confront the fine line between revenue and oversight. | | |
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| | | | | Campaigns can use geo-targeting to pinpoint voters in precise locations, delivering tailored messages that resonate with local issues and uncovering a region’s cultural, social and political dynamics. | | |
howdy! | | | | | The group of online organizers has centered its criticisms of Twitch around the revelation that the platform had disabled email signups for users located in Israel and Palestine following the terrorist attacks of October 7, 2023. | | |
howdy! | | | | | While The Washington Post and the LA Times have lost subscribers due to their decision not to endorse a presidential candidate in this year’s election, publishers like the Guardian and The Philadelphia Inquirer have brought in revenue by committing to their endorsements. | | |
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