John, Everything in your marketing leads to but one moment. A choice. Will the customer act? Or flee? To improve your odds of earning the customer’s action, read today’s MarketingSherpa blog post: There is no perfect call-to-action, but these 6 checklists will help get your CTA pretty close. Read on as we dive deep into one of the checklists, and link you to the full, free PDF with all six checklists. Here’s to your success, Daniel Burstein Senior Director, Content & Marketing MarketingSherpa and MECLABS Institute P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. |