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Benchmarks 2017: Customer
Engagement in Focus | | Is your customer engagement strategy a blur? Questline's new 2017 Energy Utility Email Benchmarks Report brings it all into focus. We've examined 244 million emails ‑ a 38% increase from the previous report – sent from Jan.-Dec. 2017 by more than 480+ utility companies to customers across the United States. The results reflect more actionable insights than ever! | | A $5,500 VALUE! | | You don't want to miss in this year's report: | | • | Research revealing an increase in energy utility customer engagement | | • | Industry email trends (Open Rates, Click-Through Rates, mobile versus desktop reading) | | • | Changes in best times and days to send an email for peak engagement | | • | Campaign insights from key touchpoints along the customer journey | | • | New top 10 lists of highest performing content |
| | With engagement at an all-time high, it's time to take your customer experience to the next level. Questline's 2017 Energy Utility Email Benchmarks Report can help you get started. | | | Enter Access Code UTILITY2018 at download. |
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