WardsAuto Dealer 5
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WardsAuto Dealer 5
 

MAY 19, 2017

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Hey there. Welcome to the WardsAuto Dealer 5 for Friday, May 19. To start your day, we've put together items from WardsAuto.com and across the Internet. So let's go:

1.

Consumers mistakenly refer to CUVs as SUVs, but dealers and automakers aren't going to tell them they're wrong.

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Impacting 60% of sales.
Autotrader and Kelley Blue Book impact 60% of sales — and we can prove it. Through advanced data and analytics, we can show you that a relationship with these two powerful sites is a relationship you can bank on. For a free customized analysis, head to LetUsShowYou.com today.

2.

Each week WardsAuto teams up with iSpot.tv to rank the most-viewed automotive ad spots. Here are the top five.

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3.

Software shouldn’t dictate your process, but it can help you figure out whether your process is working for you.

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What good is a flashy new car if you don’t know how to drive?
DMS technology is only as good as the company behind it. To get the most out of your tech, you need a dedicated expert whose sole focus is the success of your dealership. Download our guide to discover the winning combo to help your dealership thrive.

4.

Dealership’s extra effort brings tears to a man in a tough spot.

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5.

The latest news from CBT Automotive includes how dealers who sell electric vehicles are charging up.

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“Our labor gross profit is up 24%. Our biggest challenge was having clients leave. About 20% were going somewhere else. With Advanced Service, they are coming back in. I would tell other customers they would be foolish not to try it.”
– Clay Caruthers, Service Manager, Land Rover Dallas

See how Clay improved
That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions to Romance, WV; gotta love it), contact Steve Finlay at sfinlay@wardsauto.com .

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.


Now for the legal stuff...