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CWAHM This Week: Spring Cleaning - Getting Your Business In Order

By Cwahm.com received 2 years ago

Categories: Faith | Conviction
Age: 14 until 18 year 19 until 30 year 31 until 64 years
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Spring Cleaning: Getting Your Business In Order

It’s spring! That means sunshine, rainbows and daisies, right? It also means that it’s time to spring clean – and not just your house, but your business as well. Each spring I set some time aside to clear the cobwebs off projects that I’ve set aside and take stock of what needs to be put in order now that spring is dawning.

Evaluate
I start off by taking a look and what IS working as well as what ISN’T working in my business. I hate to admit it, but not every grand idea that I come up with works in reality. I’ve had to learn that it’s okay to try new things; and it’s ok for some of those things to fail. The trial-and-error process is one way that we can determine what our customers are looking for. Don’t be afraid to make changes to existing products or programs if you see they aren’t bringing in the results that you had hoped for.

Emphasize
Do you customers know all that you have to offer? Often when I’m re-organizing I realize that I haven’t given the proper amount of promotion or attention to programs that I already have in place. This is a great time to re-launch a product or program that has not been made widely accessible to your audience. Consider how you can best highlight this under-promoted item – you may not even need to make changes at this time, just make people aware.
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Writing a Mission Statement

Mission statements. Nonprofits use them frequently. Churches use them all the time. Corporations use them as well.

But what about you? Have you created your mission statement? And why is it important?

A mission statement helps to make sure you stay on target with your business. It answers the question, “Why do you exist and whom do you serve?

Mission statements are part of your brand. In fact, they are the foundation of your brand. A well thought-out mission statement will give you visual clues as to what your brand image should look like.

A well written one will also help you discover your Unique Selling Proposition (USP). What is it that distinguishes you from your competition? What makes you different? What benefit do your customers get when they purchase from you?

Jesus gave us a mission statement: To make disciples of all nations, baptizing them in the name of the Father, Son, and Holy Spirit.

Corporations and organizations know that mission statements are part of their branding. They make sure that every employee knows the company mission statement. In addition, corporations and organizations will often write vision and values statements, too.

I experienced this when I worked for a Christian para-ministry in Colorado. It was drilled into my head. I often designed the mission, vision, and values statements.

In fact, it was drilled into my head so much that I decided to create my own mission, vision, and values statements! I designed it into a chart which also included my callings.

This changed my life! I was able to filter opportunities and say yes or no depending on if it fit my mission, vision, values, and callings. It helped me to reach for higher dreams and to stretch myself more. It gave me confidence as I sought God’s will for my life.

And in business, a mission statement will do the same.
What if you are a direct seller or representative of a company?
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