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| Thursday, September 19, 2019 | |
| Tonight’s Premieres BYUtv: The Parent Trip at 9p Tonight’s Finale CW: Two Sentence Horror Stories at 9p IN THE NEWS Who’s the most “must-have” of them all? According to the 2019 Beta Research Cable Subscriber Study of basic cable networks, based on percent with high scores on being a "must have" channel, the top ranked basic networks among total men were ESPN (47%), History (42%), Discovery Channel (37%), Weather Channel (37%),TNT (37%), FX (36%) and ESPN2 (35%). The top ranked networks among total women were Food Network (36%), Weather Channel (35%), Lifetime Movies (33%), Discovery Channel (32%), FX (32%), TLC (32%) and AMC (32%). As for average perceived value among viewers, the top ranked networks were ESPN ($1.74). Nick Jr. ($1.74), Disney Channel $1.66), ID ($1.64), Cartoon Network ($1.64), Comedy Central ($1.63), Food Network ($1.62), ESPN2 ($1.60), Fox Sports 1 ($1.57) and National Geographic Channel ($1.57). In comparison to 2018, rankings increased for Comedy Central, ESPN2 and Fox Sports 1. Last but least, the basic nets among adults who would definitely switch their cable provider if it was dropped from their channel lineup included Discovery Channel, ESPN, History, Syfy, FX, National Geographic and AMC. Ready...set...rebrand! Katz Networks will rebrand Escape as Court TV Mystery on Monday, September 30. Court TV Mystery will continue to target women 25-54, with programming anchored in true-crime with a line-up of series including Forensic Files, American Greed, FBI Files and more, but bolstered by the name recognition of Katz sib Court TV. “Court TV Mystery will continue to focus on true-crime programming but will now be powered by one of the most recognizable brands in television history,” said Jonathan Katz, President and CEO of Katz Networks. “While increasing consumer recognition, aligning the two networks also creates increased marketing and co-promotional strength and the ability to naturally share content.” Katz launched its Court TV reboot earlier this year. Airline pilot Peter Weber has been tapped to star in season 24 of ABC’s The Bachelor, debuting in January. Weber was sent packing by Hannah Brown in season 15 of The Bachelorette. AT&T has been hit with an investor lawsuit accusing the company of adding DirecTV Now service to customer accounts without their knowledge, to inflate numbers head of AT&T’s merger with TimeWarner. “Employees were taught and actively encouraged to convert activation fees that customers traditionally had to pay to upgrade their phones into DirecTV Now subscriptions by waiving the fee, but charging the customer anyway,” the lawsuit alleges. The complaint is being brought on behalf of people who purchased AT&T stock ahead of the merger. AT&T called the claims “baseless.” CNN shared details for its 4½ hour, October 10 town hall event focused on LGBTQ issues. Presidential candidates will appear two at a time, starting with Tom Steyer and Cory Booker from 7 p to 8p in a conversation moderated by Dana Bash; followed by Joe Biden and Kamala Harris with Anderson Cooper; Elizabeth Warren and Pete Buttigieg with Chris Cuomo; Beto O’Rourke and Amy Klobuchar with Don Lemon ,and Julian Castro closing it out with Cooper at 11p. Fox News Media re-signed Anchor and Global Markets Editor Maria Bartiromo to a new multiyear deal, extending her tenure with Fox Business Network and Fox News Channel. “Fox News and Fox Business have afforded me the opportunity to grow as a journalist and stretch myself in ways I’ve never imagined,” said Bartiromo, who joined the company in 2014. The National Film and Television School announced that Inside Pictures, its European film industry business training program, is bringing this year’s group of 20 producers and executives to LA for a week of meetings on September 22. The participants are looking to learn from, exchange ideas and do business with LA-based industry execs working on international English-language projects. |
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| PRODUCTION & DEVELOPMENT Endemol Shine Boomdog signed an overall development deal with Kate Del Castillo (La Reina del Sur) and her Cholawood Productions team. Del Castillo will produce and star in projects that will be jointly developed between Endemol Shine Boomdog and Cholawood Productions. Del Castillo, along with her partners, Carmen Cervantes and journalist Jessica Maldonado, lead Cholawood Productions, which will be housed at Endemol Shine’s LA offices. The two sides are currently exploring scripted and unscripted development opportunities in both English and Spanish. HBO Max is ordering two reimagined seasons of animated series The Boondocks, from creator Aaron McGruder. Show is slated to launch in Fall 2020 with a 50-minute special. “There’s a unique opportunity to revisit the world of The Boondocks and do it over again for today,” said McGruder. “It’s crazy how different the times we live in are now - both politically and culturally - more than a decade past the original series and two decades past the original newspaper comic. There’s a lot to say and it should be fun.” All 55 episodes of the original series, which ran on Cartoon Network’s Adult Swim, will also be available on the direct-to-consumer offering at launch. Donick Cary inked a first-look animation deal with Comedy Central to develop and produce animation projects across all platforms for the network and its new studio-production arm, Comedy Central Productions. As part of his deal, Cary will develop his own ideas, and work with other talent and creators to identify and develop animated properties for Comedy Central and other platforms. Joel Stillerman has launched LA-based production company Content Superba, backed by Endeavor Content. “We believe the changes in how we access our content are just the tip of the iceberg,” said Stillerman, former Chief Content Officer at Hulu. “The real change that’s upon us is a reimagining of storytelling itself as these new platforms emerge and evolve. There has never been a better time to be the new kids, and along with our partners at Endeavor Content, we’re formally inviting the dreamers, rule breakers, innovators, and inventors to come and play with us.” Food Network has plenty cooking for the holidays, with 40% more seasonal episodes planned overall in 2019 versus last year. Over 100 hours of holiday programming is slated through the end of the year, with December holidays seeing the biggest increase in associated programming - almost 70% more planned than last year - while Thanksgiving-related programming will increase nearly 40% and Halloween-related programming will be up more than 10% year over year. Content development company TRIO TV has attached singer-songwriter Jennifer Paige as host of 15 Below, a music competition aimed at 12- to 15-year-old viewers and their families, featuring musically talented young performers ages 15 and younger. Series is being shopped to networks and streaming services. Writer/producer John Glenn is out as showrunner at CBS’s SEAL Team, as well as his overall deal with CBS Television Studios. The exit follows an unspecified investigation by the studio; Glenn’s lawyer said his client “disputes any findings.” ABC put two dramas in development from Mandeville Television, reports Deadline: Committed, an anthology series based on the iHeartMedia podcast, from Jerome Schwartz (Once Upon a Time) and Shannon Goss (The Terror), and an untitled family drama restaurant drama from Zahir McGhee (For the People). Nahnatchka Khan (Fresh Off the Boat) landed a multi-year first-look deal with Netflix. Khan also has a four-year overall producing deal with Universal Television for series projects. NEW & RETURNING SERIES PBS’s four-part series Live From Above, telling stories about Earth from the perspective of space, debuts Wednesday, October 23 at 10p (check local listings). Disney Junior ordered a third season of Fancy Nancy, cable’s #1 series among Girls 2-5 and Girls 208 during its first year. The order comes ahead of the start of the show’s sophomore run on Friday, October 4 at 11:30a. Rotten Tomatoes has launched an original video series aimed at helping viewers “break through the noise” and discover what critics and fans are buzzing about. Couch Tomatoes, hoisted by entertainment journalist Naz Perez, will debut every other Wednesday on the Rotten Tomatoes website, YouTube channel, Facebook Watch and IGTV. Crackle original Going From Broke, a new series from executive producer Ashton Kutcher, Matador Content and Chicken Soup for the Soul Entertainment, launches Thursday, October 17 on the streamer. Host Dan Rosensweig, Chegg CEO, and financial expert Danetha Doe help young people living LA change their habits and gain financial confidence. COMING UP AXS TV’s Real Money finishes its second season in memory of Eddie Money, who passed away Friday, September 13 at the age of 70. Final three episodes feature a conversation with the rocker’s friend, comedian Louie Anderson (October 3), Eddie and his wife Laurie renewing their wedding vows (October 10), and a look-back at the two seasons of the show (October 17). Beth Stern and James Denton (Good Witch) will return to host the 9th Annual American Humane Hero Dog Awards, honoring outstanding working dogs from around the country. The awards gala, sponsored by the Lois Pope LIFE Foundation and Zoetis, will also feature Trevor Donovan (Snowcoming), Danielle Fishel (Girl Meets World), Kellie Martin (Hailey Dean Mysteries), Debbie Matenopoulos (Home & Family), Cameron Mathison (Home & Family), Wendi McLendon-Covey (The Goldbergs), Brandon McMillan (Lucky Dog), Barbara Niven (Christmas in Evergreen), Roselyn Sanchez (A Taste of Summer), Eric Winter (The Rookie), and Larissa Wohl (Home & Family) as presenters. Ceremony will take place on Saturday, October 5 and be broadcast as a two-hour special on Monday, October 21 at 8p on Hallmark Channel. John Cena will go undercover on Nick hidden camera prank show The Substitute, on an episode premiering Friday, October 4 at 7p. Airing after The Substitute will be Cena-hosted Are You Smarter Than a 5th Grader. People and Entertainment Weekly celebrate the 71stannual Emmy Awards weekend with two red carpet live stream shows from LA: On Friday, September 20, EW offers a livestream from Sunset Tower Hotel at 8:30p, followed on Sunday, September 22, by the Television Academy’s official two-hour “People and Entertainment Weekly Red Carpet Live Pre-Show” at 6p. The Indian National Finals Rodeo will be televised on Ride TV on Saturday, October 26. Showcasing the action from previous rounds, Ride TV will also air five highlight shows in December on dates to be announced. The 44th annual Indian National Finals Rodeo include over 400 Native American athletes from 50 tribes in the U.S. and Canada. STREAMING NEWS Facebook is releasing Portal TV, a connected TV streaming device priced at $149. The device, shipping on November 5, allows users to download apps including Amazon Prime Video, CBS All Access, Starz, Showtime, Pluto TV, Red Bull TV and Neverthink, with more apps coming soon. Portal TV also has a smart camera, powered by AI, that allows for video and WhatsApp calling, AR effects and a co-watching feature. Subscriptions represent nearly 86% of online spending on TV and movies in the US and Canada, according to Parks Associates’ “OTT Video Market Tracker,” versus just over half in 2012. How will upcoming services from Disney, HBO and more affect the numbers? “The amount of money consumers spend per month will spike, at least in the short term, as new services such as Disney+ and Apple TV+ become available,” said Brett Sappington, Senior Research Director and Principal Analyst. “Trade-off decisions will come later.” To keep consumers spending at this higher level, adds Sappington, “services will have to consistently deliver volumes of compelling content within an engaging user experience.” Streaming TV should surpass pay TV viewers by 2024, according to Roku’s 2019 Cord Cutting study, which reports two million Americans have cut the cord so far this year. Seventy-three percent of video streamers in the tudy watch AVOD and 45% watch more free TV than any other streaming video option, while another 74% say streaming is more convenient than pay TV services. Comcast’s internet-only customers will have free access to Xfinity Flex, once priced at $5/month, as well as NBCUni streaming service Peacock, set to spread its wings in April. Among the options via Flex are Pluto TV, Cheddar, ESPN3, YouTube and subscription options via Neflix, Amazon Prime Video and HBO. Mark Soradi, CEO of movie theater chain Cinemark, says his company has “a good relationship” with Netflix, despite controversy over traditional theatrical windows. “We have open communication and we welcome Netflix products to play in our theaters,” said Zoradi at the Goldman Sachs Communacopia conference. “We really only ask for one thing, and that is that they would play by the same window designation as our major content providers....We like them. But we can’t have a different deal for Netflix than we have for all the other major studios.” El Camino: A Breaking Bad Movie will have a theatrical run from October 11-13. The film, starring Aaron Paul reprising his Breaking Bad role, debuts on Netflix at midnight on October11. TECH TALK DoubleVerify announced the launch of its Semantic Science division, combining AI textual analysis with human insight and expertise to understand the “meaning” of language so it can be classified at a more granular level. With the launch of the division, DV is integrating the technology gained from acquiring contextual intelligence and content classification platform, Leiki, in 2018. Leiki’s semantic AI software engine provides high-definition analysis of any piece of text or contextual video data. DoubleVerify then uses the analysis data to protect brand reputation throughout the media transaction and to enable proactive contextual targeting of content aligned with a brand’s equity or target audience profile. “Just as our Fraud Lab detects fraud schemes, identifying solutions to new and advanced threats, our specialized Semantic Science team - combining AI and human expertise - will focus on understanding the language and the meaning of content and context,” said Dan Slivjanovski, CMO, DoubleVerify. Marketo Engage, part of Adobe Marketing Cloud in Adobe Experience Cloud, announced an extension to its partnership with Vidyard built on the integration of Vidyard’s video marketing capabilities directly within the Marketo Engage application. The new video marketing capabilities allow Marketo Engage users to fully customize a responsive playback experience; gain a detailed view into video analytics; upload, download and store unlimited assets; optimize videos for discoverability; and showcase videos in an organized, branded channel. Count ISM Connect as a new member of DPAA. ISM Connect’s digital out-of-home network delivers video engagement and audience measurement with a combination of 4K screens, high-resolution sensors, and artificial intelligence. Said Barry Frey, DPAA President & CEO, "ISM Connect is enhancing fan and retail consumer experiences at stadiums and other high-traffic venues, and does a terrific job at providing attribution metrics that offer invaluable insights to brands. We are delighted that the ISM team will be attending our Video Everywhere Summit for the first time as members.” ADVERTISING AND BRANDS Local broadcast TV trade association Television Bureau of Advertising is pushing the industry to convert local broadcast audience measurement from a ratings-based to an impressions-based measurement system. “As technology continues to weave its way into how and where we watch local broadcast television, it’s imperative for the industry to measure the entire audience, no matter where they watch,” said Steve Lanzano, president and CEO of TVB. “The use of Impressions simplifies how we evaluate media across platforms and makes it easier to include local TV in the cross-platform consideration set.” Said Julio Marenghi, president, Sales, CBS Television Stations, “We welcome the switch from ratings to Impressions-based measurement here at the CBS Television Stations. We see this as the future currency and have already started working with clients using CPM modeling, giving us the ability to compete with other mediums. Spot TV has a history of CPM usage that went away and can now return to help keep local TV in the conversation with advertisers.” ABC Owned Television Stations are onboard, too. “The strength of our owned stations is in our commitment to serving our local communities across platforms,” said Wendy McMahon, President. “We see the transition from ratings to Impressions as aligned with the consumer shift to cross-platform viewing, a shift we have taken advantage of to grow total audience.” Also heeding TVB’s call is Hearst Television, serving media markets across 39 states. Hearst TV announced its stations will immediately begin transacting advertising-sales agreements based on audience impressions, simplifying the collective buying of various video advertising offerings. “This is without question one of the most dynamic times in the history of our industry,” said Eric Meyrowitz, Hearst Television SVP, sales. “Helping facilitate a change that ultimately allows for easier transaction across multiple platforms is something we are excited and eager to be a part of.” As the search for work/life balance grows increasingly elusive, personal passions and interests often take a backseat to professional work. Lee Nadler, the new Chairman of the Board of Directors of The Advertising Club of New York, has found happiness by merging his passion for philanthropy with his career. He shares his story in Cynsiders. Social media and video advertising is still a winning combination, according to a survey conducted by Twitter, Publicis Media, Firefish and The Numbers Lab. Consumers who saw in-feed video ads were more likely to consider taking brand actions, according to the research, and two weeks after seeing video ads, 89% of consumers who made purchases remembered seeing the ads. Microsoft announced new audience targeting solutions in open beta, combining customer data with new Microsoft technology. Product Audiences helps connect customers to products by creating remarketing lists for specific products in shopping campaigns; unique product IDs track what a customer interacts with while an ad display matches that product ID, helping reach more customers who have a clear purchase intent. Microsoft reports customers using the Product Audiences feature pilot study saw up to double the conversion rate and a 40% lower CPA. Similar Audiences automatically finds new customers who have similar interests to existing remarketing lists; in early pilot studies, customers saw 70% higher conversion rates from Similar Audiences when compared to non-targeted users for the same ads. GOING GLOBAL London-based TCB Media Rights announced that it will be unveiling 40 new releases at MIPCOM, 15 of which are returning series. Headlining the line-up are are show launches How Did They Build That?, How I Created A Cult, Shipwreck Secrets, Lords of the Oceans and Hitched in Vegas. UK’s Zig Zag Productions has been commissioned by A+E Networks UK to produce a branded content spot for Kia Motors. The two-minute video and a 30-second version coincides with the launch of the new Kia Seltos SUV, and follows the work of a 3D artist who travels to Australia from the UK to paint a version of the car which suddenly comes to life. Endemol Shine Brazil have struck a deal with Globosat’s GNT to produce a primetime run of reality show Extreme Makeover: Home Edition. Casting is underway in Brazil with the series set to air in 2020. |
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| RATINGS HGTV’s Flip or Flop on September 12 delivered the highest-rated episode of the season, garnering a 1.13 Live+3 rating among P25-54, a 41% increase in the demo for the 9-9:30p timeslot over the previous year. Attracting more than 3.7 million total viewers, the episode also delivered a 1.5 Live+3 rating among W25-54, up 50% in the demo for the timeslot over year-ago levels. The show ranked as the #1 cable program in the timeslot among both P25-54 and W25-54. In 3Q19, ION Television is delivering quarter-to-date A25-54 impressions of 422,000 in primetime, 276,000 in non-prime, and 323,000 total day. ION is also pacing #1 in A18-49, delivering 355,000 in primetime, 230,000 in non-prime, and 270,000 total day for the third quarter. The 3-hour season finale of Bachelor in Paradise positioned ABC as the #1 network on Tuesday in A18-49 (1.3/7 – tied with NBC), and shot up week to week by 29% in Total Viewers (to 4.4 million) and by 63% with A18-49 (to 1.3/7) for 7-week highs on the night. Live + Same Day Viewers AA (millions): Tuesday, September 11 time period averages Source: Nielsen Live+SD NBC: 7.69 million America’s Got Talent 9.73, Bring the Funny 3.61 CBS: 4.81 million NCIS 5.56, FBI 4.69, NCIS: New Orleans 4.17 ABC: 4.39 million Bachelor in Paradise 4.39 FOX: 1.54 million The Resident 1.42, 9-1-1 1.66 Telemundo: 1.04 million Exatlon 1.14, Final del Paraiso 1.22 Preso No. 1 0.77 CW: 0.69 Pandora 0.69, Mysteries Decoded 0.68 Tuesday A18-49 Ratings NBC 1.3/7, ABC 1.3/6, CBS0.5/3, FOX 0.3/.2, TELE 0.3/2, CW 0.2/1 EXECUTIVE MOVES Julie Taylor has been promoted to Group SVP, U.S. Scheduling and Program Strategy, HGTV, Food Network and Cooking Channel. In her dual role, Taylor will lead the New York and Knoxville-based program planning/strategy teams that manage the networks’ overall programming budgets as well as leverage content and programming line-ups to attract and retain viewers. CBS Corp. named Mike Benson as President/Chief Marketing Officer and named company veteran George Schweitzer as Chairman of CBS Marketing, a position he will hold through the 2019-2020 season. In the spring, Benson, previously head of marketing at Amazon Studios, will take over as chairman and Schweitzer will take on a advisory role. "I'm extremely grateful that when George decided it was time to set a transition, he committed himself to ensuring a bright future for CBS Marketing, and we think we’ve found the next perfect leader with Mike, whose breadth of experience matches all parts of our content business," said CBS Chief Creative Officer David Nevins. Lisa Simpson has been hired as Senior Vice President, Talent Relations, Fox Entertainment. Simpson was most recently Executive Director, Special Projects for Entertainment Weekly, InStyle and People magazines. Consumer insights platform DISQO announced the appointment of Jean-Philippe Durrios as Chief Financial Officer and Chief Operating Officer. Most recently, Durrios served as VP of Strategic Finance & Operations at ServiceTitan. Audible tapped Jenna Hudson for the role of Senior Director, Consumer Publicity. Most recently, Hudson served as Associate Vice President at APA PR. IN MEMORIAM Network news correspondent Sander Vanocur died September 16. He was 91. Vanocur worked at both NBC News and ABC News during his long career, and moderated the vice presidential debate between George H.W. Bush and Geraldine Ferraro. |
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| This Day in History 1970 – The Mary Tyler Moore Show premiered. Answer to our last trivia question Who was the producers’ first choice to play Lamont on Sanford and Son (1972-1977)? Cleavon Little. Kudos to: Rev. Mark Wajda/Lakeland, FL, Gerry Bixenspan-TV Marketing Inc./NYC, Douglas Hochstadt-Disney/NYC, Mike Seidel-CSI Sports/Jersey City, NJ, Paul Blutter-Walk and Talk Production Rentals/Burbank, David Garber-Loyola Marymount University/Playa Vista, CA, Susan Nessanbaum-Goldberg-M and S Entertainment/LA, Lorrie Shilling/El Segundo, CA, Brandon Lynch-GTB/Dallas Today's Trivia Question In The Mary Tyler Moore Show’s (1970-77) “Chuckles the Clown Bites the Dust” episode, what gift does Sue Ann give Mary? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.) |
Cynopsis Team
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| THURSDAY SEPTEMBER 19 ABC: Celebrity Family Feud, The Last Days of Phil Hartman CBS: Young Sheldon, Young Sheldon, Big Brother, FBI CW: The Outpost, Two Sentence Horror Stories [f] FOX: MLB Baseball NBC: Return to Downton Abbey: A Grand Event, The Paley Center Salutes The Good Place, Law & Order: SVU PBS: The Old House Hour, American Masters, Antiques Roadshow Telemundo: Exation Estados Unidos, En Final de Paraiso, Preso No. 1 Univision: La Rosa de Guadelupe, La Userpadora, Sin Miedo a la Verda |
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