ADVERTISING WEEK NEW YORK BY THE NUMBERS
* 4 days
* Over 100,000 attendees (up from 98,000 in 2018)
* 368 events, including workshops (up from 290 in 2018)
* 1,244 speakers (up from 1,216 in 2018)
* 396 registered press members
Source: Advertising Week New York
QUOTE OF THE DAY
"It's not just about CPM. You have to really punch above your weight." – Laurent Faracci, EVP, Global Category Health, Reckitt Benckiser, at The Future of TV Is Now: How Brands are Scaling Success in Connected TV panel
QUOTE OF THE DAY II
"Wait, the food trucks are giving free food outside? This is a land of wonders." – Anonymous attendee, over lunch
TOMORROW AT AWNY
On Day 3 of the conference, panels include The Future of TV Is Now: How Brands are Scaling Success in Connected TV and Beyond the :30: How to Reach the New Wave of Consumers. Also look out for a Cynopsis chat with Kenshoo's VP for corporate development, Tom Affinito and Ekimetrics General Manager North America Adam Rogers, who explains that "Being technology-led can often limit adoption, overall value, executive support of long-term investment, and competitiveness."
Got something you want to share? Insights after a panel? Advice on where to find the best place for lunch? Then track down Cynopsis at one of the panels listed above, or ping newsletter reporter Randee Dawn on Twitter @RandeeDawn !