A CYNOPSIS MESSAGE | Wednesday, March 6th | The SVA Theatre, NYC " Strategy is essential for short-form content since we're in a time of transition regarding business models. Whether you're looking to attract brands, to incubate new ideas or drive audience to longer content you should know your strategy and endgame." - David Tochterman, CEO of Canvas Media and SFVF moderator of the panel Finding the Right Platforms for Premium Short Form Video. |
SPONSORSHIP & PROMOTION
UFCand AirAsia locked in an extension of their partnership, in a move that will see the two brands work together to “develop and discover new MMA talent in the Asia-Pacific region and create original content for MMA fans.” Activations included the launch of the first-ever UFC Scholarship Program, which gave One Pride women’s strawweight champion Linda Darrow the opportunity to hone her skills at the UFC Performance Institute in Las Vegas. ARCA and Menards unveiled a multi-year extension that elevates the home improvement chain from presenting sponsor to the series entitlement sponsor. Effective immediately, the series will be known as the ARCA Menards Series. “This multi-year agreement is a great victory for racing fans,” said Mike Helton, vice chairman, NASCAR. “Our sport thrives on great partnerships and Menards stands out as one of the best in motorsports. We appreciate their commitment to growing this series for years to come.” Kruger Products and the National Hockey League announced a multi-year Canadian partnership naming Kruger Products its official tissue partner in both consumer and away-from-home markets across the nation. As part of the partnership, Kruger Products will create innovative and fully-integrated programs and promotions to celebrate the sports, with a focus on brands that include SpongeTowels, Scotties, Purex and Cashmere, which will be supported across various retail, in-venue, on premise and digital channels, and be featured in NHL programming during the regular season and Stanley Cup Playoffs. Dow and USA Luge renewed ties to keep Dow as the Official Technical Partner of the USA Luge team through 2022. The two organizations have been working together since 2007. DIGITAL, DATA & TECH
The National Hot Rod Association is teaming up with NextVR to exclusively leverage its VR platform to produce virtual reality highlights at select NHRA events in 2019. Highlights will be stored on the NHRA’s newly created channel inside the NextVR app and makes NextVR the official VR partner of the NHRA. ESPORTS
The Overwatch League revealed its sponsorship deals for the 2019 season, including a new multi-year partnership with Coca-Cola, which joins Toyota, T-Mobile, HP, and Intel as key supporters of the league. The Coca-Cola deal designates the brand as the league’s official global beverage sponsor across all non-alcoholic beverage categories. In addition, Blizzard Entertainment has named Coca-Cola the official global beverage sponsor for the broader Overwatch esports ecosystem, including Overwatch Contenders, Open Division, Tespa (in North America), the Overwatch World Cup, and BlizzCon. Coca-Cola will also be the official North American beverage sponsor across all non-alcoholic beverage categories for the Overwatch game. FACEIT is changing up the format for Season Seven of the Esports Championship Series, announcing that the prize pool for the CS:GO event will hit $750,000 with more teams, but fewer matches on the docket, according to Esports Insider with the new season broken up into four stages and each of the top eight teams from EU and NA moving on to the Challenger Cup where they will face eight invited teams. THE MAIN EVENT
Virginia/North Carolina on ESPN at 7p. |
A CYNOPSIS MESSAGE | The ultimate resource for media’s jobs seekers & hiring managers Are you looking for a media job within the TV, Digital or Sports industries OR are you looking to hire a media professional? The Cynopsis Jobs site offers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. Check out our new Cynopsis Jobs site, here for a complete look on what’s out there. |
ON THIS DAY in 1997: Bill Parcells becomes coach of the NY Jets. In the Know: What was Bill Parcells’ nickname? (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.) Answer to Our Last Sports Trivia Question: Frank Robinson won the MVP Award for which two teams? Answer: The Reds and Orioles. Kudos: John Ferlazzo/London; Andrew Feingold-Fox News/NY; Pete Gautieri-A&E Networks/NY; Michael Dittelman-Dedicated Sports Marketing/NY; Rob Casalaina-ITN/NY; Chris Schwartz-ISC/Charlotte; Matt Marini-NFL Films/NJ; Mark Lehman- Atlanta Braves/Atlanta; Jon Miller-NBC Sports/Stamford; Ron Cioffi-USTA Southern/Peachtree Corners; Mark Stulberger-Stully’s Broadcasting School/Houston; Andy Pittman-TAMU/College Station; Greg Moloznik-GLM Media/Scottsdale; David Hauptman/Denver; Jack Neumann-University of Calgary Dinos 5th Quarter Alumni Development/Calgary; Larry Hutchings/Nipomo, Derrick Stasica-FOX40/Sacramento; Anne Wettig-Fox Cable Networks S&P/LA; Jim Himmel-TCB Media/San Clemente; Rebecca Kline-Canvas Worldwide/Playa Vista Later -- Chris |
CYNOPSISJOBS - For More jobs, please visit Cynopsis.com | JOB OF THE DAY VP, BUSINESS & LEGAL AFFAIRS Discovery LA
Handle deal negotiations, provide legal advice/guidance & draft/review agreements for Discovery Studios prog/prod transactions. 8+ yrs exp working in-house at entertainment company.
Full info HERE VP, L&BA/A+E/LA: Draft & negotiate agreements relating to the development, licensing, and/or prod of scripted programming for A+E Networks portfolio including A+E Studios. 7+ yrs legal exp with a minimum of 3 yrs at a studio or network. Must have scripted exp and be a member of CA or NY Bar(s). Apply HERE (2/23) VP, BUSINESS & LEGAL AFFAIRS/Discovery/LA: Handle deal negotiations, provide legal advice/guidance & draft/review agreements for Discovery Studios prog/prod transactions. 8+ yrs exp working in-house at entertainment company. Full info HERE (2/22)
LEGAL ADMIN ASST/Reavis Page Jump LLP/NYC: Exp’d admin asst to work w/our attorneys (incl head of entertainment group) fast-paced high-quality collaborative setting. Fast-thinking take ownership type of person for this role to support 2 partners & 1 assoc. 3-5 yrs solid legal support exp a must. Full info HERE (2/21) LEGAL ASSOCIATE/Reavis Page Jump LLP/NYC: Exp’d associate to work w/head of Media&ent group. Resp for structuring /reviewing/drafting/negotiating transactions primarily in film, TV & new media. 4-6 yrs legal exp and excellent academic history. Full info HERE (2/21) MGR, DISTRIBUTION STRATEGY/Viacom/NYC: Lead dvlpmnt/implementation of new products & business models that Viacom &/or its distribution partners can pursue to generate value. 2-3 yrs Corp Strategy/Bus. Dvlpmnt, Investment Banking, or Strategy Consulting. Deep understanding/passion for media mkt trends. Full info HERE (2/20) SR DIRECTOR, SEARCH & PROGRAMMATIC AUDIENCE BUYING/NBCU/Universal City CA: Resp for the planning and execution of all search and programmatic planning and buying. Min 10yrs exp in media/search/paid digital agency, advertising agency, direct marketing, cable/broadcasting or similar media envir. Full info/apply HERE (2/20)
MGR, SEARCH & PROGRAMMATIC AUDIENCE BUYING/NBCU/Universal City: Assist the Sr. Director, Search & Programmatic Audience Buying in the planning and execution of all search and programmatic efforts for NBC. Min 3yrs exp executing programmatic campaigns. HERE (2/20) MANAGER, SOCIAL AUDIENCE BUYING/NBC Entertainment/Universal City CA: Assist the Director, Social Audience Buying with the planning and execution of all social planning and buying. Min 3 yrs of exp in media/social/paid digital agency, advertising agency, direct marketing, cable/broadcasting or similar media environment. Full info HERE (2/19) SUPERVISOR ACCOUNT MANAGEMENT/REV/XP esports/CHI: Help maintain & grow existing business w/current clients; assist bringing new clients on board. Four-six years of agency experience, servicing client accounts on a day-to-day basis. Full info HERE (2/19) DIRECTOR, PROGRAMMING RESEARCH/ION/NYC: Manage all audience data, reporting, presentations and highlights with an intuition for providing Executive Management with strategic and actionable insights. 5+ years of exp in TV programming rsrch with previous exp in Media or Advertising. Full info HERE (2/16)
ASSISTANT MANAGER, CONSUMER ENGAGEMENT/NBC SPORTS/Stamford: Responsible for developing and implementing end-to-end CRM segmentation strategies. Minimum 5 years relevant work experience, including internships. Full info HERE (2/16)
MANAGER, GRAPHICS TECHNOLOGY & ENGINEERING/NBC SPORTS/Stamford CT: Responsible for the design, documentation, maintenance, and workflow management of the Graphics & Visual Design facilities connected to systems. Min 4 yrs exp with Chyron: Mosaic, Lyric, LyricX. Full info HERE (2/16) DIRECTOR, PROGRAM RESEARCH & MEDIA ANALYTICS/NBCU/Universal City CA: Support the VP of Prgrm Rsarch & Media Analytics on all program rsrch & media analytics needs. BA deg & Min 7 yrs of exp focusing on business intelligence & analytics for an entertainment, technology or marketing performance company. Full info HERE (2/16)
MANAGER, PROGRAM RESEARCH & MEDIA ANALYTICS/NBCU/Universal City CA: Supports the Director of Program Research and Media Analytics on all program research and media analytics needs. Min 3 yrs exp focusing on analytics for an entertainment, technology or mktg performance co. Full info HERE (2/16)
DIRECTOR, SOCIAL AUDIENCE BUYING/NBCU/Universal City CA: Responsible for the planning and execution of all social planning and buying. Minimum 8 years of experience in media/social/paid digital agency, advertising agency, direct marketing, cable/broadcasting or similar media environment. Full info HERE (2/16)
DIRECTOR, BRANDED CONTENT CREATIVE/FX NETWORK/LA: oversee creative for all branded content and brand partnership projects from development of concepts through scripting, production and delivery. Multi-platform projects may include live-action shoots, original animation, sponsored streams and more. Full info HERE (2/16) ANALYST RESEARCH/WEtv/NYC: Talented, highly motivated individual with strong data analysis, data storytelling and project management skills to join the WE tv Research team. BA Degree or equivalent in mktg, communications, economics, statistics or related field.1-2 yrs of related exp pref’d. Full info HERE (2/14)
AD SALES RESEARCH ANALYST/Discovery Inc/NYC: Exciting opp to support ad sales efforts for HGTV, ID, & Animal Planet across all platforms. Produce actionable insights & update monthly/qrtly reports to provide data-driven intelligence. 1+ yrs rel business exp. Full info HERE (2/14)
DIRECTOR, MARKETING SOLUTIONS/GSTV/NYC: Dvlp revenue generating mktg strategies, out-of-the-box advertiser solutions/promotions & sales presentations/materials. 7-10 years of progressively responsible mktg/mngmnt work exp Prior ad sales media mktg Exp req’d. Full info HERE (2/13) PRODUCTION FINANCE MANAGER, FILM/Crown Media Family Networks/LA: Mng writer payment process, conduct forecasting, budgeting, tracking, accounting & reporting of TV movies & series. Min 3 years mgmt exp. 6 yrs prod accounting exp. Apply HERE (2/12) MGR, SCHEDULING/IFC/WEtv/NYC: Work closely with the Director of Scheduling to plan monthly schedules of movies, specials, acquired series and original programming. Min 3yrs exp program scheduling or research background at a cable network. Full info HERE (2/12) |
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