CynopsisSports

Good morning. It’s Tuesday July 23, 2019 and this is your first early morning Sports briefing.

NBCUniversal is officially on the clock, celebrating one year until the 2020 Tokyo Olympics by leveraging its portfolio of assets to connect Olympic fans with the Games, the host city and the athletes starting today. Promotion will range from sport demonstrations and athlete visits on TODAY to a company-wide promotional roadblock to interviews with NBC Olympics primetime host Mike Tirico live from Tokyo.

In addition, 15 world-class Olympic athletes and hopefuls -- including Shaun White, Ali Krieger and David Boudia -- will celebrate the occasion in New York and Los Angeles, and appear across numerous NBCU platforms and shows. NBCUniversal’s 20+ broadcast and cable networks will also air an exciting Olympic promotional spot today including a 60-second version in primetime on NBC set to “The Greatest Show” as performed by Panic! At the Disco. Social media accounts across NBCUniversal will also harmonize to participate in an Olympic social roadblock, sharing the same Tokyo 2020 graphic on July 23. Team USA, National Governing Bodies, athletes and influencers will share social assets throughout the day as well.

PROGRAMMING

PGA TOUR LIVE is stepping up its game to offer fans more access than ever during the 2019-20 PGA TOUR Season by adding early-round featured groups coverage from seven events between September and December, including - for the first time ever - live streaming of “featured matches” all four days of competition from the upcoming Presidents Cup at The Royal Melbourne Golf Club in Australia this Dec. All told, approximately 140 hours of additional live content will be available, bringing more than 1,100 total hours to subscribers and extending live content across each month of the calendar year. “In year one of our partnerships with NBC Sports and Amazon, we’ve exceeded expectations on multiple fronts, and we’re thrilled our fans will have the opportunity to watch the exciting early-round action from these 6 fall events and Presidents Cup,” said Rick Anderson, Chief Media Officer for the PGA TOUR. “It’s clear that fans love the depth and breadth of PGA TOUR LIVE coverage, which is a byproduct of both its increasing accessibility and the expanding volume of live content we’re able to deliver.”

The 2019 National Baseball Hall of Fame Induction Ceremony on MLB Network reeled in a 0.35 overnight rating, marking upticks of 21% and 84% respectively over the 2018 and 2017 Induction Ceremonies. The top two markets for the ceremony included New York at #1 (1.2 rating) and Seattle at #2 (1.0 rating). The telecast ranks as the second-best Hall of Fame Induction Ceremony since MLB Network launched in 2009, behind only the 2014 Induction Ceremony. In addition, video content from Induction Weekend generated 1.8 million views across MLB Network’s social media platforms.

A standoff between FOX Regional Sports Networks and DISH along with streaming service, Sling, is temporarily relieved. The two sides were reportedly unable to come to a contract agreement and opted to an extension that would prevent a blackout of the RSNs.

CBS Sports HQ is opening its doors for the new football season with fantasy football programming for Fantasy Football Today. Celebrating year 12 on CBS Sports digital platforms, the show will join CBS Sports HQ each day from 1noon-1p with CBS Sports fantasy experts Jamey Eisenberg, Dave Richard, Heath Cummings and various CBS Sports guests will covering the sport. In addition, CBS All Access subscribers can now stream the full show show as well as on-demand video of the award-winning podcast every day.

Sportsman Channel is touting its highest Q2 Average Audience delivery in three years during Total Day, Prime and Weekend. For Sportsman Channel, among Men 18-49, the network is up 19% during Total Day, 23% during Prime and 18% during Weekend and up among men 25-54 by 32% during Total Day, 24% during Prime and 48% during Weekend. On outdoor channel. For the first half of 2019, Sportsman Channel ranks as the fastest growing basic cable network with Men 25-54.

USA Hockey announced that NHL Network will televise live the final three days of games at the 2019 World Junior Summer Showcase. The week-long event will include 11 international competitions featuring the best Under-20 players from the US, Canada, Finland and Sweden competing for a slot to represent their country in the 2020 IIHF World Junior Championship. Coverage of the six games begins on July 31 at 1p.

Mark your calendars! Sept 10-12 will see the return of the Esports Business Summit, the industry’s biggest esports business event, and we haven’t event announced some of our biggest names yet! Take in days of networking, outings, play, awards and a bevy of C-level executives and global brands sharing their insights into opportunities in competitive gaming. Click here for more information and get your tickets now!

The National Lacrosse League announced that the 2019 NLL Entry Draft will be held at Xfinity Live! on September 17 in Philadelphia at 7p. The Entry Draft will once again broadcast live on B/R Live with coverage starting at 6:30p.

A CYNOPSIS MESSAGE

Cynopsis Presents

That Big TV Conference | SEP 9 & 10 in NYC

Sponsored by: a4, Gamut, FriendMTS, iSpot.tv, NCC, NYI, Sinclair, Simpli.fi, TV Time, Tubi

In 2020, the entertainment and media market is expected to be worth more than $720 billion. With those kinds of dollars, it’s imperative that the media world – from brands and agencies to programmers, researchers, and strategists – masters the market. Attend the only conference connecting networks, OTT, brands, agencies, and tech to map out the future of the media industry.

SPONSORSHIP & PROMOTION

MLS WORKS, Major League Soccer’s social responsibility platform, is rolling out a slate of community-focused initiatives and events in the Orlando area for the MLS All-Star Game on July 31. MLS will offset a portion of the greenhouse gas (GHG) emissions associated with All-Star Week festivities by purchasing 2,600 carbon offsets from a clean cookstove project in Africa. Supporting the Orlando City Foundation’s commitment to urban agriculture, MLS will invest in a community garden as part of the MLS WORKS + Target All-Star Community Day. And in partnership with Fleet Farming and their Edible Landscape service, a school garden will be installed at Neptune Middle School. MLS will also provide funding for South Street Urban Farm’s education program in the Parramore area of downtown Orlando.

The Football Writers Association of America and the National Foundation for Infectious Diseases will again partner to present the 2019 Outland Trophy as part of a continued public awareness campaign focused on the importance of influenza prevention during the 2019-2020 flu season. Selected by FWAA, the trophy is awarded annually to the top interior lineman in college football. As part of the public awareness campaign, the Outland Trophy presented by the National Foundation for Infectious Diseases will use the hashtag #FightFlu on all advertising, marketing, social media and public relations materials.

Insight TV is partnering with energy drink company Monster Energy to co-produce Jndia, The Fast Life, a documentary film featuring the story of female drag-car racer Jndia Erbacher. The documentary premieres August 10.

DIGITAL, DATA & TECH

NextVR, in partnership with Liverpool FC, will bring US fans onto the pitch in virtual reality to experience the current UEFA Champions League winners play Sporting Club of Portugal at Yankees Stadium in a preseason friendly match tomorrow at 8p. A total of 8 VR cameras will be positioned along the pitch and throughout the venue to virtually transport US fans into the matches. The fully produced live VR broadcasts will include dedicated announcers for pre-game, play-by-play, halftime analysis, and match recap.

The Golden State Warriors and Fanatics announced a long-term, omnichannel retail partnership which will broaden the assortment and availability of merchandise for fans across online, mobile and on-site retail stores. With this announcement, Fanatics will become the exclusive operator of all Warriors Shop locations throughout the Bay Area, including the new, multi-level 10,000 sq. ft. flagship location at Thrive City and stores inside of the new Chase Center.

Tunity Analytics Top 10 Out-of-Home Sports Programs for Week of July 15, 2019

Show Network Date/Time (000's)

SportsCenter ESPN 7/16/19 11:00 PM 2526
World Series of Poker ESPN 7/16/19 9:00 PM 1892
SportsCenter ESPN 7/17/19 12:00 AM 1647
SportsCenter ESPN 7/16/19 1:00 AM 1429
SportsCenter ESPN 7/16/19 12:00 AM 1332

Source: Tunity Analytics. Viewing estimates are derived from Tunity mobile app usage for the week beginning July 15, 2019. OOH viewer impressions are calculated using Tunity Analytics proprietary estimation model.

ESPORTS

The Overwatch League is launching League Picks Beta, a broadcast game allowing fans to predict match outcomes in order to earn Overwatch League Tokens. Beginning July 25 with the start of Stage 4 for all matches, fans watching on OverwatchLeague.com on desktop and mobile web or on Twitch during live broadcasts will see a League Picks panel on the right side of the player on desktop, and below the player on mobile web. each match, there’ll be a series of five questions to answer, which will be match- or map-specific based on the teams playing. The League Picks Beta is comprised of a series of 26 challenges, ranging from making their first pick to getting 500 predictions correct. When players correctly make predictions and complete a challenge, they will receive 25 League Tokens. Challenges can be tracked in the Challenges Tab inside the League Picks panel. A full product launch will be announced at a later date.

T-Wolves Gaming, the NBA 2K League affiliate of the Minnesota Timberwolves, named Raynor Group as its Official Gaming Chair Provider. Raynor Group will equip T-Wolves Gaming players and front office executives with T-Wolves Gaming-branded gaming chairs. “After completing our state-of-the-art T-Wolves Gaming Training Center in Mayo Clinic Square, we knew we wanted to provide our players with the most high-caliber chairs for optimal performance,” said Timberwolves, Lynx and T-Wolves Gaming Chief Strategy Officer Ted Johnson. “Wellness and comfort are paramount to player performance and this partnership fits in line with providing fantastic amenities for T-Wolves Gaming players.” Raynor joins Minnesota Lottery, SCUF, Hyper-X and Dell Alienware as T-Wolves Gaming partners.

INDUSTRY/ROSTER MOVES

Forbes named the most valuable franchises in sports, led by the Dallas Cowboys, who once again landed atop the list with a valuation of $5 billion. They were followed by the New York Yankees at $4.6 billion, Real Madrid at $4.24 billion, Barcelona t $4.02 billion with the New York Knicks rounding out the top five at $4 billion.

THE MAIN EVENT

Yankees/Twins on MLB Network at 8p.

A CYNOPSIS MESSAGE

The Search Is On…

The 7^th Annual Cynopsis Digital “It List”

This list comprises the digital thinkers and doers behind the scenes whose peers notice and emulate them. They're the type of people who can anticipate when the winds are shifting and are the first to reposition their team to take the best advantage of new opportunities.

Nominate yourself or a colleague by Thursday, the 25^th to save $150.

NOMINATE

ON THIS DAY in 1925: Yankee Lou Gehrig hits his first grand slam.

In the Know: Which Chicago Cub pitcher still owns the club record in most career strikeouts? (Email cpursell@cynopsis.com with your answer and be sure to include your company and city).

Answer to Our Last Sports Trivia Question: Which Ivy League school has won the most conference football championships? Answer: Penn and Dartmouth (Most popular answer – Yale). Kudos: Keith Marder-Halstead Real Estate/NY; Andrew Feingold-FOX News/NY; Michael Ritz-Northwestern Mutual/NY; Mike Seidel-CSI Sports/Jersey City; Russ DelCore-A4 Media/Oakland; Andy Pittman-TAMU/College Station; Rich Greene-Casa Del Verde Entertainment/LA; Tom Moore-Kalt Productions/LA

Later -- Chris

Chris Pursell @VegasandVine
Kerry Smith Division President Access Intelligence Roberta Caploe Publisher @robertacaploe	Cynopsis Ad Sales Mike Farina 203-218-6480 Albert Nassour 917-545-3129	Cynopsis Job Listings Sales Trish Pihonak 203-899-8459 Director of Operations

CynopsisJobs
Check out more jobs in Cynopsis Classifieds »

Job of the day

AD SALES- ASSOCIATE ACCOUNT EXECUTIVE, DIRECT RESPONSE>>
Crown Media Family Networks
NY
This position is responsible for negotiating the sale of short-form commercial inventory to Direct Response advertisers for. BA/BS req & Min 2 yrs exp.
Apply HERE

MANAGER, AD SALES INSIGHTS, PRIMARY, TARGETING & ATTRIBUTION RESEARCH>>
Turner/NYC: Run custom primary research projects, including ad effectiveness, ROI studies, audience targeting and attribution, from design to final presentation of results to both internal and external clients. Full info HERE (8/6)

AD SALES- SALES PLANNER>>
Crown Media Family Networks/NY: This position is responsible for PROVIDING SUPPORT TO THE Ad Sales team by working with Account Executives to service clients on a daily basis. BA/BS req & Min 2 yrs exp. Apply HERE (8/5)

AD SALES- ASSOCIATE ACCOUNT EXECUTIVE, DIRECT RESPONSE>>
Crown Media Family Networks/NY: This position is responsible for negotiating the sale of short-form commercial inventory to Direct Response advertisers for. BA/BS req & Min 2 yrs exp. Apply HERE (8/5)

SALES RESEARCH DIRECTOR>>
ION MEDIA/NYC: Oversee the Sales Research team and arm the Sales group with network performance metrics, competitive advantages & thoughtful research stories. 7-10 yrs of Sales Rsrch exp within the media industry. Exp w/Nielsen systems & other research tools (Nielsen, MRI, iSpot, etc.) Full info HERE (8/1)

DIRECT RESPONSE, VP>>
ION MEDIA/NYC: Oversee/mng all aspects of the Direct Response (DR) business for ION Television. A deep knwldg of DR Market. 15+ yrs of DR selling exp in media or a related field. 3+ yrs of exp managing people or leading a sales team. Strong negotiation skills. Full info HERE (8/1)

ASSISTANT TO EXECUTIVE PRODUCER>>
The Steve Wilkos Show/NYC: Liaison between Executive Producer and prod staff regarding meetings, updates, and staffing. Min 1 yr prod exp or admin exp in TV setting pref’d. Self-starter w/ Advanced knowledge of Microsoft Office (Outlook, Word, PowerPoint, Excel). Full info HERE (8/1)

BOOKING PA>>
The Steve Wilkos Show/NYC: Book guests and multiple stories to appear on the show work w/guests who will appear on the show while they are in town for taping. Min 1 year of TV exp with a talk show, news or court program, or other relevant experience (including internships) or BA deg pref’d. Full info HERE (8/1)

TALENT RELATIONSHIP MGR>>
SCPR-KPCC/LA: Work across the organization to connect & engage talent w/all SCPR activities & its brands incl fundraising, live events, social media content creation & more. 4+ yrs talent mngmnt, talent relationships & booking & similar. Ability to multi-task w/high level of org in timely manner. Full info HERE (7/31)

VP SALES>>
The Design Network/NYC: Lead sales with brand partners, advertising agencies, and grow its revenues in OTT. Experience in working with Sr management to align sales strategies and solutions. Full info HERE (7/31)

SENIOR ANALYST, AD SALES RESEARCH>>
Discovery/NYC : Seeking rschr w/ strong knwldg of Nielsen data/reporting systems & exp leveraging variety of rsrch to provide data driven intelligence in support of ad sales/marketing for lifestyle brands. Provide data/insights incl audience profiles/trends & market/industry intelligence. 3-5 yrs exp req’d. Full info HERE (7/31)

SALES PLANNER>>
ION MEDIA/NY: Oversee and maintain all sales plans from conception to completion. Starting with proposals, through revisions that include pricing changes, cancellation to campaign reports. 2+ years of experience in a media company, or advertising agency preferred. Full info HERE (7/30)

MANAGER OF DEVELOPMENT>>
NY Production Company: Growing production co is seeking a passionate self-starter and idea generator. This position will play a pivotal role in idea generation, treatments, casting, sizzle/pres creation, and pitch process. Min 3 yrs dev exp, plus excellent understanding of dev workflow on both prodco and network sides. Full info HERE (7/30)

DIR. TRADE MKTG>>
NBCUniversal/NY: lead NBCU dev and curated leadership events and strat presence at media industry conf and events. In addition, work closely with Mktg and Ad Sls grps to craft an annual strat to deliver NBCU Ad Sales priority messaging. 7-10 yrs exp dev and executing events, presentations, spons, creative and promotions. Full info HERE (7/29)

DIR. AD PRODUCT STRATEGY, DIRECT TO CONSUMER>>
NBCUniversal/NY: This strategic product role will be responsible for managing the full lifecycle of ad products for the new direct-to-consumer streaming service. Min of 7 yrs of ad product management experience, plus 3 yrs of managing a team in a matrixed organization. Full into HERE(7/29)

INT’L TECHNICAL OPS SUPERVISOR>>
A+E NETWORKS/NY: This position is focused on driving new media technologies & workflows and opt existing processes for the International division, global ptnrs & clients. BA/BS in a Prod, Media, or IT related field plus 3-5 yrs exp at a broadcast or digital media company in an ops or tech focused role. Full info HERE (7/28)

DIRECTOR, CONSUMER INSIGHTS>>
NICKELODEON/NY: This position leads and manages all research projects that support the preschool prod and dev teams. Bachelor's degree required. Min of 8 yrs exp in consumer/market research with a high quality custom market research supplier, ad agency or corp. Full info HERE (7/28)

SR ANALYST – AD SALES RESEARCH>>
DISCOVERY/NYC : Responsible for leveraging a variety of research resources to provide data driven intelligence in support of advertising sales and marketing initiatives. 3-5 yrs relevant business exp @ media co, ad agency, mkt rerch firm or equivalent. Full info HERE (7/27)

SR ANALYST, ADV & CONSUMER INSIGHTS>>
DISCOVERY/NYC : Dvlp mkt-level insights incl mkt trends, consumer behavior & competitive dynamics, with a focus on identifying growth levers. Min 2-3+ years of research and data experience in TV/media rsrch @ media brand, TV ntwrk or agency. Full info HERE (7/24)

SR COORD PRODUCTION>>
GSN/SANTA MONICA, CA: 3+ yrs. w/prod exp. Communicate, create, maintain, distribute, track prod docs/calendars/show binders/files/budgets/contracts etc. Liaison between internal teams and payroll/line producers to ensure proper paperwork is being handled. Confirm all program deliverables. Full info HERE (7/27)

SALES PLANNER, DIRECT RESPONSE>>
CROWN MEDIA/NY: This position is responsible for providing sales and analytical support to the Direct Response sales team for Crown Media Family Networks: Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama. Must have a minimum of 1 years of industry-related experience. Full info HERE (7/26)

INVENTORY/SALES MANAGER>>
POKER CENTRAL & ESTARS/SAN FRANCISCO, CA : Reports to Ad Sls Team and CDO. Respon for proposal creation, billing, manage inventory avails, etc. 1-3+ yrs experience in media sls/buying and willing to travel, work OT and wknds. Full info HERE (7/26)

VP, DIGITAL CONTENT & SOCIAL MEDIA>>
INSP/Charlotte, NC: key point person to lead all strategy & content efforts in support of insp.com, the network’s digital properties and all social media platform dvlpmnt. 10+ yrs digital & social content creation & strategy exp within ent & media sector incl mngng/mentoring a staff. Full info HERE (7/25)

DIGITAL PRODUCER/THE STEVE WILKOS SHOW>>
STAMFORD, CT: Oversee daily website, app and dig inits and content including video, photos, promo items, sales, mktg, soc media and PR. Min of 2+yrs exp in online, dig or mktg/post prod. Mktg exp in ent/media pref. Able to work OT and wkds. Full info HERE (7/25)

SR MANAGER, MARKETING & PARTNER INSIGHTS>>
VIACOM/NY: position supports the Ad Sales Solutions team, using primary and synd research tools/methods. Must have a solid understanding of the current media landscape, with an ability to identify trends, draw valid conclusions, make insightful rec and create dynamic presentations. Full info HERE (7/25)