A CYNOPSIS MESSAGE | The 7th Annual Cynopsis Digital Awards The Digital Model D Awards is spotlighting the companies who have elevated the industry with state-of-the-art contributions to technology, ad campaigns and content. [About Model D] In addition, we're looking for executives at every level who excel in digital content, marketing, advertising and social media to include on the ultimate digital "It List." [About The “It List”] Submit by Aug 1st to save $125 |
SPONSORSHIP & PROMOTION The International Surfing Association locked in a partnership with surf and action sports brand Vans to serve as Presenting Sponsor for the 2019 ISA World Surfing Games in Miyazaki, Japan. The event runs Sept. 7-15 and marks the first time in ISA history that the original action sports footwear and apparel brand has been associated with the World Surfing Games. “We welcome Vans as a partner to our event. It’s an amazing moment in the history of the ISA and the World Surfing Games,” said ISA President Fernando Aguerre. “We are stoked that Vans has understood and embraced the unique value of this year’s historic edition as a qualifying event for the Tokyo 2020 Olympic Games. DIGITAL, DATA & TECH The NBA and Tencent Holdings Limited, the Exclusive Official Digital Partner of the NBA in China, announced a five-year expansion of their existing partnership that will see Tencent offer extensive NBA coverage on its platforms through the 2024-25 NBA season, including live NBA games, NBA programming and interactive fan experiences. Last season, 490 million fans in China watched NBA programming on Tencent’s platforms FanDuel Group announced the launch of the FanDuel Sportsbook in Pennsylvania. In partnership with Boyd Gaming and Valley Forge Casino Resort, FanDuel will bring an online sports betting experience and marks the second state – joining New Jersey – where the FanDuel Sportsbook online and mobile platform is available. "We’re leveraging our expertise in creating world-class fantasy and sports betting experiences to build the best online sports betting platform in the state of Pennsylvania," said Mike Raffensperger, CMO of FanDuel Group. "We became the number one sports betting operator in New Jersey by focusing on the customer experience and we can’t wait for sports fans in Pennsylvania to join the party.” Tunity Analytics Top 10 Out-of-Home Sports Programs for the week of July 22. Show Network Date (000's) Pardon the Interruption ESPN 7/22 798 MLB - Yankees vs Red Sox ESPN 7/28 647 Pardon the Interruption ESPN 7/23 646 SportsCenter ESPN 7/23 624 SportsCenter ESPN 7/22 623 Source: Tunity Analytics. Viewing estimates are derived from Tunity mobile app usage for the week beginning July 22, 2019. OOH viewer impressions are calculated using Tunity Analytics proprietary estimation model. ESPORTS MMA promotion ONE Championship is starting to roll out its vision for the company’s foray into esports, announcing a familiar face who will be leading the charge, as well as a partnership for its upcoming events. Carlos Alimurung, who served as Chief Business Officer for Battlefy, is joining the company to serve as CEO of ONE Esports with the company’s first events set to take place in October in Tokyo and December in Singapore. ONE Esports’ first ONE Dota 2 Singapore World Pro Invitational, organized in partnership with PGL, will take place this year on December 20-22 at the Singapore Indoor Stadium, followed by our second ONE Dota 2 Jakarta World Pro Invitational on April 17-19 next year at the Indonesia Convention Exhibition. Each invitational will see the best 12 teams from around the world compete for a prize pool of $500,000. In addition, ONE Esports will host the very first ONE Tekken Tokyo Invitational and the ONE Street Fighter Tokyo Challenge in Tokyo on October 5-6. The Fortnite World Cup saw the birth of the Fortnite Champions Series, with the announcement made during coverage of the event. The slate will offer millions of dollars with players competing via an online leaderboard system The FCS will launch during Fortnite’s 10th in-game season starting Aug. 1. StreamMetrics announced the launch of StreamMetrics Audience Measurement, a new syndicated data service that “demystifies livestream and esports viewership by accurately measuring audience size, demographics, and engagement, providing geographically-relevant data to advertisers, sponsors and brands, game publishers, esports tournament organizers, networks, and leagues.” HBSEV, the investment arm of Harris Blitzer Sports & Entertainment, a portfolio of global sports and entertainment properties that includes the Philadelphia 76ers and New Jersey Devils, led StreamMetrics’ series seed investment round. INDUSTRY & ROSTER MOVES Former NBA star Kevin Garnett acquired the Hoop It Up basketball tour, the grassroots basketball tour with millions of participants in city-based events. Garnett has formed Big Ticket Sports LLC, an experiential event management and production company based in Littleton, CO, to own and operate Hoop It Up as well as Kick It 3v3 soccer tour. Both Hoop It Up and Kick It were acquired from Grand Sports Management LLC. THE MAIN EVENT Cubs/Cardinals on MLB Network at 8p. |
A CYNOPSIS MESSAGE | Cynopsis’ That Big TV Conference Multiplatform. Monetization. Community. Sponsors: Sinclair - NY Interconnect - iSpot.tv - Friend MTS - NCC Media - Simpli.fi - TV Time - Tubi The Only Conference Connecting Networks, OTT, Brands, Agencies, and Tech to Map Out the Future of the Media Industry. On Sept. 9-10 in NYC, we’re gathering big-thinking strategists who are making waves from Amazon Fire TV, Hyundai, Discovery, GroupM, Publicis, IBM Watson, NY Life, WarnerMedia & more. |
ON THIS DAY in 1996: Tommy Lasorda retires as manager of the Dodgers. In the Know: 1988 saw Tommy Lasorda’s Dodgers beat which team in the World Series? (Email cpursell@cynopsis.com with your answer and be sure to include your company and city). Answer to Our Last Sports Trivia Question: Which former NFL player helped hammer vamps in the movie From Dusk til Dawn? Answer: Fred The Hammer Williamson. Kudos: Rob Casalaina-ITN/NY; Gene Bolan-Parkwood Entertainment/NY; Michael Ritz-Northwestern Mutual/NY; Mike Seidel-CSI Sports/Jersey City; Synda Kollman-Charter Marketing Group/Boca Raton; Joe Lyons-ESPN/Dallas; Greg Moloznik-GLM Media/Scottsdale; David Westberg-SAG-AFTRA Credit Union/Burbank; Tom Moore-Kalt Productions/LA; Ken Tullo-The Rich Eisen Show/LA; Dave Hammargren-KCPQ-KZJO TV/Seattle Later -- Chris |
MGR, MULTI-PLATFORM MEASURMENT & ANALYTICS >> Viacom NYC Develop/produce regular & ad-hoc reporting, providing various corp stakeholders w/an understanding of how Viacom’s brand portfolio is consumed by distributor and platform.3-5 yrs of exp in TV /video audience research. Full info HERE MANAGER, AD SALES INSIGHTS, PRIMARY, TARGETING & ATTRIBUTION RESEARCH >> Turner Sports/NYC: Run custom primary research projects for Turner Sports Ad Sales, including ad effectiveness, ROI studies, audience targeting and attribution, from design to final presentation of results to both internal and external clients. Full info/apply HERE (8/13) MGR, CAMPAIGN REPORTING & ANALYSIS >> Viacom/NYC: Resp for media campaign reporting, data aggregation & analysis for performance mktg initiatives. 3-5 yrs exp digital mktg & analytics role on either in-house/client side or at a media or dig. agency w/exp in programmatic & social measurement. Full info HERE (8/13) MGR, MULTI-PLATFORM MEASURMENT & ANALYTICS >> Viacom/NYC: Develop/produce regular & ad-hoc reporting, providing various corp stakeholders w/an understanding of how Viacom’s brand portfolio is consumed by distributor and platform.3-5 yrs of exp in TV /video audience research. Full info HERE (8/13) DIGITAL STRATEGIST >> Octagon/Stamford CT: Resp for developing and executing investment recommendations for our clients and generating social and digital first marketing campaigns and strategies tailored to specific business objectives. BA deg related field or min 3+ yrs exp in digital/social strategy. Full info HERE (8/12) EXECUTIVE PRODUCER, MORNINGS WITH MARIA >> Fox Business Network/NYC: Responsible for overseeing content for a three-hour morning cable television news program. 8+ years’ experience producing at a local station or News network, Full info HERE (8/12) DIRECTOR, AD SALES >> The Weather Channel and Entertainment Studios/Chicago: responsible for generating ad revenue for the Midwest and Detroit Region and achieving target goals. Serve as primary lead with Midwestern Region agency and client relationships. 10 yrs of relevant exp with demonstrated achievements. Full info HERE (8/12) VP, BRAND MARKETING >> POINTS BET/Jersey City NJ: Join a growing & fact-paced team in need of VP w/huge hunger & passion for sports knowledge to create, implement, and innovate impactful brand campaigns across advertising, content, PR & more. 7-10 years of consumer brand marketing, sports exp a huge + Full info HERE (8/7) MGR, CORPORATE RESEARCH & ANALYTICS >> Viacom/NYC: Responsible for audience analysis of media consumption for Viacom TV networks & competition at the corporate level. Deep interest in entertainment, TV & the media business. 5+ yrs exp with Nielsen audience analytics. Full info HERE (8/8) SPECIALIST, AFFILIATE SALES & MARKETING >> MLB/Secaucus, NJ: Knowledge & passion for baseball and hockey, as well as the media industry a must. Support the affiliate sales dept thru variety of mktg & acct mngmnt tasks. 2-4 yrs exp in TV, advertising, affiliate sales or production industries are preferred. Full info/apply HERE (8/8) VP, UNSCRIPTED DEVELOPMENT >> Brian Graden Media (BGM)/Hollywood CA: Lead team’s ideation of program concepts, w/boundless enthusiasm for their own ideas, as well as others. Create sales strategies. Exp w/successful track record at production company/studio in a development role actively selling shows. Full info HERE (8/8) MGR, AD SALES PARTNERSHIPS >> A+E Networks/NY: Manage the departmental activities for monetizing network content & assets to drive national ad sales revenue for A+E Networks, Lead 360 ideation & response on all RFPs under assigned categories, including meeting w/ account executives, advising on pitch strategy & leading brainstorms w/ internal resources. Full info HERE (8/8) COORDINATOR & MGR AD SALES MARKETING (LA) & MGR, INTEGRATED AD SALES MARKETING (NY) >> Discovery Inc/LA & NYC: Strategic visionaries to help dvlpmnt & execution of cross-pltfrm mrkting prgrms for studio & ent ad sales sponsorships. Collaborate w/sales/internal teams to dvlp multi-pltfrm RFP responses & create compelling mrkting offerings. APPLY (8/7) SALES ACCOUNT EXECUTIVE>> XUMO/NYC: Resp for growing adv revenue from an assigned list of ad agencies & regional territories. Dvlp sales strategy & strategic plan for generating ad sales for the roster of nat’l clients within your assigned list. 5+yrs National TV or Digital, programmatic, ad sales exp. Full info HERE (8/7) SALES ACCOUNT EXECUTIVE>> XUMO/LA: Resp for growing adv revenue from an assigned list of ad agencies & regional territories. Dvlp sales strategy & strategic plan for generating ad sales for the roster of nat’l clients within your assigned list. 5+yrs National TV or Digital, programmatic, ad sales exp. Full info HERE (8/7) SALES ACCOUNT EXECUTIVE>> XUMO/Chicago: Resp for growing adv revenue from an assigned list of ad agencies & regional territories. Dvlp sales strategy & strategic plan for generating ad sales for the roster of nat’l clients within your assigned list. 5+ yrs National TV or Digital, programmatic, ad sales exp. Full info HERE (8/7)
AD SALES- SALES PLANNER>> Crown Media Family Networks/NY: This position is responsible for PROVIDING SUPPORT TO THE Ad Sales team by working with Account Executives to service clients on a daily basis. BA/BS req & Min 2 yrs exp. Apply HERE (8/6) AD SALES- ASSOCIATE ACCOUNT EXECUTIVE, DIRECT RESPONSE>> Crown Media Family Networks/NY: This position is responsible for negotiating the sale of short-form commercial inventory to Direct Response advertisers for. BA/BS req & Min 2 yrs exp. Apply HERE (8/6) SALES RESEARCH DIRECTOR>> ION MEDIA/NYC: Oversee the Sales Research team and arm the Sales group with network performance metrics, competitive advantages & thoughtful research stories. 7-10 yrs of Sales Rsrch exp within the media industry. Exp w/Nielsen systems & other research tools (Nielsen, MRI, iSpot, etc.) Full info HERE (8/6) DIRECT RESPONSE, VP>> ION MEDIA/NYC: Oversee/mng all aspects of the Direct Response (DR) business for ION Television. A deep knwldg of DR Market. 15+ yrs of DR selling exp in media or a related field. 3+ yrs of exp managing people or leading a sales team. Strong negotiation skills. Full info HERE (8/6) ASSISTANT TO EXECUTIVE PRODUCER>> The Steve Wilkos Show/NYC: Liaison between Executive Producer and prod staff regarding meetings, updates, and staffing. Min 1 yr prod exp or admin exp in TV setting pref’d. Self-starter w/ Advanced knowledge of Microsoft Office (Outlook, Word, PowerPoint, Excel). Full info HERE (8/2) BOOKING PA>> The Steve Wilkos Show/NYC: Book guests and multiple stories to appear on the show work w/guests who will appear on the show while they are in town for taping. Min 1 year of TV exp with a talk show, news or court program, or other relevant experience (including internships) or BA deg pref’d. Full info HERE (8/2) TALENT RELATIONSHIP MGR>> SCPR-KPCC/LA: Work across the organization to connect & engage talent w/all SCPR activities & its brands incl fundraising, live events, social media content creation & more. 4+ yrs talent mngmnt, talent relationships & booking & similar. Ability to multi-task w/high level of org in timely manner. Full info HERE (8/2) VP SALES>> The Design Network/NYC: Lead sales with brand partners, advertising agencies, and grow its revenues in OTT. Experience in working with Sr management to align sales strategies and solutions. Full info HERE (8/2) SENIOR ANALYST, AD SALES RESEARCH>> Discovery/NYC : Seeking rschr w/ strong knwldg of Nielsen data/reporting systems & exp leveraging variety of rsrch to provide data driven intelligence in support of ad sales/marketing for lifestyle brands. Provide data/insights incl audience profiles/trends & market/industry intelligence. 3-5 yrs exp req’d. Full info HERE (8/2) SALES PLANNER>> ION MEDIA/NY: Oversee and maintain all sales plans from conception to completion. Starting with proposals, through revisions that include pricing changes, cancellation to campaign reports. 2+ years of experience in a media company, or advertising agency preferred. Full info HERE (8/1)
MANAGER OF DEVELOPMENT>> NY Production Company: Growing production co is seeking a passionate self-starter and idea generator. This position will play a pivotal role in idea generation, treatments, casting, sizzle/pres creation, and pitch process. Min 3 yrs dev exp, plus excellent understanding of dev workflow on both prodco and network sides. Full info HERE (8/1)
DIR. TRADE MKTG>> NBCUniversal/NY: lead NBCU dev and curated leadership events and strat presence at media industry conf and events. In addition, work closely with Mktg and Ad Sls grps to craft an annual strat to deliver NBCU Ad Sales priority messaging. 7-10 yrs exp dev and executing events, presentations, spons, creative and promotions. Full info HERE (8/1) DIR. AD PRODUCT STRATEGY, DIRECT TO CONSUMER>> NBCUniversal/NY: This strategic product role will be responsible for managing the full lifecycle of ad products for the new direct-to-consumer streaming service. Min of 7 yrs of ad product management experience, plus 3 yrs of managing a team in a matrixed organization. Full into HERE(7/31) INT’L TECHNICAL OPS SUPERVISOR>> A+E NETWORKS/NY: This position is focused on driving new media technologies & workflows and opt existing processes for the International division, global ptnrs & clients. BA/BS in a Prod, Media, or IT related field plus 3-5 yrs exp at a broadcast or digital media company in an ops or tech focused role. Full info HERE (7/31) DIRECTOR, CONSUMER INSIGHTS>> NICKELODEON/NY: This position leads and manages all research projects that support the preschool prod and dev teams. Bachelor's degree required. Min of 8 yrs exp in consumer/market research with a high quality custom market research supplier, ad agency or corp. Full info HERE (7/31) |
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