A CYNOPSIS MESSAGE FROM SEVENTYSIX CAPITAL SPORTS INNOVATION CONFERENCE THE EPICENTER OF SPORTS AND TECH NOVEMBER 6, 2019 • CITIZENS BANK PARK, PHILADELPHIA Join Ryan Howard, David Stern, Ralph Sampson, Ken Shropshire, and many more industry thought leaders focused on sports technology, esports, and sports betting – industries where innovation is moving at an accelerated pace. Click here to register with code CYNOPSIS for 10% off General Admission |
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The FIFA Council delivered a unanimous decision to embrace China PR as the host of the first edition of the new, expanded FIFA Club World Cup. The tournament will be played between June and July 2021 with the final list of venues set to be decided by FIFA and the Chinese FA. Qatar will host the remaining two editions of the tournament's current format, with the 2019 competition getting under way on December 11. Other announcements included Indonesia serving as host of the FIFA U-20 World Cup 2021, Peru as host of the FIFA U-17 World Cup 2021, and Russia as host of the FIFA Beach Soccer World Cup 2021. "It is a historic decision for football," FIFA President Gianni Infantino said about the decision to go to China, per CNN. "The new [tournament] will be a competition which anyone who loves football is looking forward to. It is the first real and true Club World Cup where the best clubs will compete.” PROGRAMMING
Game 2 of the World Series delivered 11.93 million viewers to FOX with a 7.1 rating, according to Nielsen, to rank as the smallest audience ever for a Game 2 of the Fall Classic although the game still won the night for the network. The series returns tonight with the Nationals up 2-0 in the Series, with FOX shifting Friday Night SmackDown to FS1. Despite the dip from last year, the MLB Postseason on FOX/FS1 is still up 5% this season. Meanwhile, NBA Opening Night was a winner for TNT as the Lakers/Clippers battle drew a 32% uptick over last year’s comparable game. The matchup averaged 3.6 million viewers with a 9.7 rating , according to Turner Sports. Overall, the doubleheader generated an average of 2.9 million viewers, up 4% over last year. Around the dial, ESPN’s NBA season also opened in the black, up 8% over last year, per Nielsen, with its first two games averaging 1,531,000 viewers. The 76ers win over the Celtics averaged 1,689,000 for a 6% rise, while the Nuggets win over the Trail Blazers was up 6% over 1,599,000. FOX Sports unveiled its programming lineup for the FOX Sports Premier Boxing Champions Pay-Per-View headlined by WBC World Champion Deontay “The Bronze Bomber” Wilder defending his heavyweight title in a rematch against once-beaten Cuban slugger Luis “King Kong” Ortiz on Nov. 23. PBC Fight Camp: Deontay Wilder vs. Luis Ortiz debuts on Sunday. The next week sees the premiere of the half-hour PBC Face To Face: Deontay Wilder vs. Luis Ortiz on Nov. 2 at 11:30p, followed by PBC Fight Camp: Deontay Wilder vs. Luis Ortiz at midnight. With two-time Olympic gold medalist Ted Ligety on board after announcing his plan to participate in the 2019-2020 season of the World Pro Ski, the WPST released its schedule for the upcoming season, beginning in Vail, Colorado, on Dec. 14 and leading to the WPST Tour Finals, set for April 4-5 at Sunday River in Maine. “We are excited to build our race schedule from recent years as we visit more ski areas across the country,” says Jon Franklin, WPST CEO. “This is a part of a major resurgence in the WPST and dual-racing, providing our athletes more opportunities to earn a living while they prepare for the 2022 Winter Olympics.” SiriusXM announced that Georgetown University head basketball coach Patrick Ewing returns this month to host the second season of his exclusive weekly show on SiriusXM’s 24/7 college sports channel. Center Court with Patrick Ewing, which Ewing co-hosts with Rick “Doc” Walker, will premiere on October 28 and air every Monday at 7p throughout the college basketball season on ESPNU Radio. ACC Network locked in four more personalities to its men’s basketball on-air roster, and unveiled its signature basketball studio show along with coverage plans for the network’s debut season. Among the names joining the network are Cory Alexander, Malcolm Huckaby, Dan Bonner and Luke Hancock. Signature programming includes Nothing But Net, running on Sunday evenings throughout the basketball season. |
Missed Wednesday’s deadline? We’ve got you covered… Enter The Cynopsis Best Of The Best Awards Featuring The Rising Stars (BY OCTOBER 30) The Cynopsis Best Of The Best Awards salutes a year of content in a wide range of genres, from thought-provoking documentaries, to intrepid travel, to dynamic drama, while our Rising Stars represent the 30 and under innovators and stand-out performers who are driving progress in marketing, research, content, and more. Enter before OCT 23 and join us in February for an awards gala in NYC |
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SPONSORSHIP & PROMOTION
After Budweiser called on fans to support the NWSL last July with the #WontStopWatching movement, the NWSL and Anheuser-Busch’s sports marketing team have partnered to “leverage their combined connections and resources to expand the NWSL’s portfolio of partners and grow the sport of women’s soccer.” Bud’s “Future Official” campaign now calls on businesses to become the next sponsors of the NWSL, giving fans the power to pre-order future official products of the NWSL even before a sponsor signs on. To launch and drive awareness, the brand is releasing a new short film - “It’s Worth Watching” – that will air during Sunday’s matchup on ESPN. The spot, featuring a voice-over by NWSL star Megan Rapinoe, is directed to brands, calling on them to become official sponsors because “the more support the league gets, the more the world will watch. The more the world watches, the closer we get to an equal playing field.” PBR released its new anthem called “Be Cowboy” with four different versions of the song commissioned by the league. “Be Cowboy,” written by Wynn Varble and David Frazier, is performed by Eddie Montgomery, Chevel Shepherd of the Voice, and Kentucky Rockers Black Stone Cherry. The new soundtrack to the sport’s inclusive Be Cowboy brand campaign encourages everyone to “be badder, be braver, be bolder” in unleashing their inner cowboy. Obstacle course race and endurance brand Spartan named Vejo Inc., the personalized nutrition company, the Official Mobile Blender and Nutrition Partner of Spartan. This partnership encompasses a Spartan co-branded Starter Kit as well as onsite branding and activations. Racers and spectators can expect to see Vejo featured throughout Spartan race events in the U.S., Germany, and Austria. DIGITAL, DATA & TECH
The United States Polo Association is launching the Global Polo Network OTT platform, which will launch in 2020. Global Polo Entertainment, a subsidiary of USPA Global Licensing, will take on creation, distribution and monetization of content opportunities across the entire enterprise. GPN will look to become the primary, preferred channel for polo sports and entertainment content consumption including live events, lifestyle shows and library-driven programming. Meanwhile, the NGB announced the development of Global Polo Productions as an in-house content development and content production division, while Global Polo Licensing will be responsible for managing the rights and licensing of over 500 hours of polo content, primarily photography and videography. ESPORTS
Mixer nabbed another big fish with the announcement that professional streamer and former competitive gamer Michael “Shroud” Grzesiek is teaming up with Microsoft’s interactive livestreaming service to stream games and video exclusively on the platform. Shroud teaming up with Mixer was supported by Loaded, Shroud’s management company. “As my career has progressed since retiring from competitive Counter-Strike, I did not imagine I would be here today sharing the next chapter of my story,” said Shroud. “I am incredibly grateful and honored for the success I’ve had and that’s thanks to my community. With that, the next chapter is here and I am excited and motivated to deliver the best livestreams yet for me. The move to Mixer allows me to focus on what I love: gaming. I hope you all continue to be a part of my community in this transition, I can’t wait to show you all the things we have in store!” INDUSTRY & ROSTER MOVES
The ATP announced the appointment of Andrea Gaudenzi to serve as ATP Chairman for a four-year term, beginning 1 January 2020. “The ATP has played a central part in my life in so many ways, and to be given this opportunity to serve as ATP Chairman is a true honor,” said Gaudenzi. “I look forward to overseeing the future direction of the Tour and building on the sport’s global success and popularity at what is unquestionably one of the most exciting times in the history of men’s professional tennis. I’m very thankful for this opportunity and can’t wait to get started in January.” THE MAIN EVENT
Astros/Nationals on FOX tonight at 8p. |
Mix and Mingle With Digital’s Elite The 7th Annual Cynopsis Digital Awards NOV 8 | 8:30 – 10:30AM | NYC The beauty of digital is that change is the only constant, and because of that there never seems to be enough time to applaud the developments spearheaded by these trailblazing companies (view finalists here). That’s why we created the Cynopsis Model D and Digital “it List” Awards. Register before OCT 28 and be in the room as winners are announced, and Digital “It List” Honorees are awarded. REGISTER BY OCT 28 |
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ON THIS DAY in 1990 Evander Holyfield KOs Buster Douglas in three to take the heavyweight crown. In the Know Which boxer had the nickname “Boom Boom”? (Email cpursell@cynopsis.com with your answer and be sure to include your company and city). Answer to Our Last Sports Trivia Question In which Grand Slam tournament did Steffi Graf have the most singles championships? Answer: Wimbledon. Kudos: Greg Conner-Tennis Media/NY; Mike Wexler- Moroch/Atlanta; Synda Kollman-Charter Marketing Group/Boca Raton; Matt Sautter-WideOrbit/Harrisburg; Andy Pittman-TAMU/College Station; Eleni Coleman-hulu/Chicago; Tom Moore-Kalt Productions/LA; Peter Steckelman-Tennis Channel/Santa Monica; David Westberg-SAG-AFTRA Credit Union/Burbank Later~~Chris |
MULTI-PLATFORM MARKETING MGR SNY NYC Reinforce/solidify SNY's positioning as the Home for NY sports in a breakout way. Using proper creative and marketing strategies, this position will leverage best practices in marketing, social media, digital promotions, mobile marketing, and technology. Min 5yrs mktg/advertising exp sports/media. Full info HERE (11/2)
COORDINATOR, BUSINESS DEVELOPMENT >> VENN/NYC: Assist the department with planning, organization and execution. Candidate must have knowledge of, and passion for the media and gaming industries, staying up to date across the latest trends. Full info HERE (11/8) MGR, PRODUCTION ACCOUNTS >> Nickelodeon/NYC: Supervise logistic and financial elements of Nick Experience projects. Manage aspects of production, including but not limited to legal, risk assessment and financial. 4 yrs of exp in prod. accounting or prod management. Full info HERE (11/8) DIRECTOR, BUSINESS INTELLIGENCE >> Major League Soccer/NYC: Establish/maintain company-wide KPI measurements and associated processes to drive strategic decision making. 8+ years of experience, preferably in business intelligence, analytics or relevant data driven support roles. Full info HERE (11/8) VP, ANALYTICS >> Major League Soccer/NYC: Dive integration of advanced analytics projects throughout the enterprise & lead a team that will transform data thru application of advanced data modeling techniques. 12+yrs of exp working in data science and/or advanced analytics w/ track record of delivering insights & business impact. Full info HERE (11/8) COORDINATOR, INTEGRATED MEDIA SOLUTIONS >> Major League Soccer/NYC: be the subject-matter expert on MLS & SUM Digital advertising systems and processes, who will help operationalize and streamline all internal aspects of our digital media campaigns. 1++ years digital marketing/promotions/advertising role or capacity. Full info HERE (11/8) TV AD SALES BUSINESS DEVELOPMENT/SR ACCT EXECUTIVE >> Black News Channel/NYC: Exp’d in Major market and Network TV Sales and is an extremely motivated multi-platform sales professional. Exceed or at a minimum achieve monthly, quarterly and annual sales /revenue goals. Min 5 yrs media sales exp. Full info HERE (11/8) ACCOUNT EXECUTIVE >> Ride TV/NYC & ATL: confident, driven, goal-oriented, relentless, and self-motivated with a positive attitude and the ultimate team player to succeed in the fast-past entrepreneurial sales environment. 8yrs sales expe, preferably in the ad sales space. Full info HERE (11/8) SALES PLANNER >> Ride TV/Chicago/LA/NYC: Develop media proposals and create sales presentations for all RIDE TV networks and platforms utilizing all available research, sales and content resources. Minimum 1 yr exp as ad sales planner or 3+ yrs as an ad sales assistant. Full info HERE (11/8) SALES PLANNER >> The Weather Group/NYC: Dvlp sales plans/packages for clients that meet the needs of the network, clients & sales staff. 2-3 yrs of ad sales ind exp (agency and/or sales) Media math req’d. Potential growth into Sales position Full info HERE (11/7) DIRECTOR of DEVELOPMENT >> Thriving NYC production company: Dvlp/generate internal ideas. Identify & Skype talent. Exp preparing and pitching ideas directly to the networks. Oversee shoots & sizzle reels. In-depth knwldg of unscripted prgring & exp in a similar, sr level development role. Full info HERE (11/7) SALES ASSISTANT >> UP/NYC: Provide sales support to AEs, Sales Planners & Pricing & Inventory. Establish relationships w/agency buyers. Act as a liaison w/agencies & internal depts. Strong orgnztnl skills, att to detail, ability to work in a fast-paced envir. Prior internship exp in media a +. Full info HERE (11/5) INVENTORY MANAGER >> UP/NYC: Support VP, Pricing & Planning. Mng all aspects of channel inventory, oversee flighting & shift requests. Mng day to day bus processes w/sales assistants & sales planners. Provide support for stewardship, deal approvals, and pricing. Strong analytical skills, quick learner and problem solver. Full info HERE (11/5)
DIRECTOR, TECHNICAL & DIGITAL OPERATIONS >> NBC Sports/Stamford CT: Oversee the design, development, deployment, and support of state-of-the-art sports content management systems, web services and API’s. Full info HERE (11/2)
Jr PUBLICIST >> NBC SPORTS/Stamford CT: Publicize and promote NBC Sports Group programming in accordance with the overall strategy and brand positioning. BA degree. Min 2yrs exp working in PR and/or Sports industry. Full info HERE (11/2)
EXECUTIVE ASSISTANT >> 9 Story Media Group/NYC: Provide administrative support to two executives in a collaborative, creative, fast-paced environment working in production of current series and development of new properties. Candidate must be organized, detail oriented and self-directed, with strong verbal and written comm skills. Full info HERE (11/2)
MULTI-PLATFORM MARKETING MGR >> SNY/NYC: Reinforce/solidify SNY's positioning as the Home for NY sports in a breakout way. Using proper creative and marketing strategies, this position will leverage best practices in marketing, social media, digital promotions, mobile marketing, and technology. Min 5yrs mktg/advertising exp sports/media. Full info HERE (11/2) MGR, DIGITAL CONTENT (NIGHT SIDE) >> NBC SPORTS/Philadelphia: Mng a team of NBC Sports Philadelphia’s content producers, ensuring that timely, relevant content is properly published to the website, app and social media accts. Min 7yrs working in digital content prod, incl 2-3yrs managing a team or unit. Full info HERE (11/2)
FREELANCE PROJECT MANAGEMENT COORDINATOR >> Nickelodeon/NYC: Resp for project mngmt/coordinating social media creative for Nickelodeon’s fan-first, adult-targeted social accounts. Understanding of production methodologies across video, graphics/design & social media platforms. 1-2yrs managerial exp. Full info HERE (11/2) DIRECTOR OF FINANCE >> NYC-based television production: Work closely with the VP and SVP of Finance in all aspects of production accounting/finance Overseeing production accountants & mngng show cash flows to ensure staying on budget. Min 5 yrs exp cost reporting as a production accountant. Full info HERE (10/29) PROMOTION PRODUCER >> WTTG/WDCA TV Fox 5 TV/Washington DC: seasoned creative services producer to conceptualize, write and produce dynamic promotional spots that promote our programming while reinforcing and expanding the stations brand and image. 4 yr degree & min 3 yrs brdcst exp in a top 50 market. Full info HERE (10/29)
SR ANALYST, RESEARCH & STRATEGIC INSIGHTS >> BRAVO/OXYGEN/NBCU/NYC: Support in the creation of presentations designed to educate senior members of the network on consumers’ changing ent & tech. profiles. 2+ yrs Media research experience at a broadcast or cable network, agency or vendor. Full info HERE (10/26) ACCOUNT EXECUTIVE DIRECT RESPONSE >> OPPORTUNITY MEDIA/LI/NY: Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: BA Degree, Min 2 yrs DR Planning Experience req. Wide Orbit Exp a +. Full info HERE (10/26) |
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