A CYNOPSIS MESSAGE | The Latest Strategies for Maximizing & Monetizing Mobile Engagement December 6 | 1:30 PM – 3PM ET Join us for this FREE Cynopsis webinar and learn: How to make it personal: Millennials don’t just want personalized experiences, they expect them. According to Boston Consulting Group, brands that offer personalized experiences by integrating advanced digital technologies and proprietary data are seeing revenue increase by two to three times faster than those that don’t. Hear from Group Nine Media, Vox Media & Oath. [ REGISTER YOUR TEAM HERE ] |
SPONSORSHIP & PROMOTION NIKE opens its newest Nike House of Innovation today as Nike NYC: a 68,000 sq. ft., six-level, cross-category premium Nike store and “representing the best of Nike global product, experiences and sport innovation.” The venue will engage consumers with best-in-class digital and physical services combined with premium products, experiences and features to create a new benchmark for Nike retail. Floors include the new Nike Speed Shop, the Nike Sneaker Bar, Nike Expert Studio. Meanwhile, new and expanded Nike App in-store features like Nike Shop the Look, Nike Instant Checkout and updated functionalities with Nike Scan to Try will offer more choice for consumers to instantly shop in-store displays, checkout in-store or request to try-on items throughout the store. The Harlem Globetrotters and Champion Athleticwear signed on for a global partnership that makes Champion the Official Uniform and Apparel Provider of the Globetrotters. The deal will include a new, re-imagined Globetrotters uniform beginning with the tip-off of the team’s 2018-19 Fan Powered Tour of North America this month. Champion will outfit the Globetrotters with all of their on-court and travel apparel, which includes player uniform, warm-ups, t-shirts, jackets, pants, hoodies, jerseys, shorts and socks. The deal also provides Champion with the opportunity to sell official Globetrotter apparel in their existing stores and retailers worldwide. DIGITAL & STREAMING Integrated Sports Media signed an exclusive agreement to distribute DAZN programming to commercial establishments in the US. ISM will be responsible for distributing DAZN programming in the U.S. to bars, restaurants, casinos and sports books. "We're thrilled to distribute DAZN programming in the U.S. market and help grow its reach across the country," ISM president Doug Jacobs said. "We have a signed deal to distribute DAZN's world-class combat sports programming like Golden Boy Promotions, Bellator MMA and Matchroom Boxing." The Players’ Tribune partnered with John Hancock and CBS Sports Digital for a new video series, titled The Long Game. The series sees NFL rookies Phillip Lindsay, Dante Pettis, James Washington, Saquon Barkley, Calvin Ridley, and Sony Michel discuss about their passions off the field and stress the importance of thoughtfully planning for retirement. Episodes will live on TPT, John Hancock, CBS Sports OOO and social channels. ESPORTS In this week’s edition of Cynopsis Esports… Team USA eyes IeSF ELEAGUE prepares to Smash Starladder’s Shaghai showdown RLCS’ payload NA LCS welcomes Nations Breaking down telecome activation Game Awards embraces esports ROSTER MOVES The Premier League named Susanna Dinnage as Chief Executive of the organization. She will take over for Richard Scudamore, and joins after serving as the global president of Discovery’s Animal Planet brand. NIKE, Inc. named Craig A. Williams as President of Jordan Brand. Williams joins Jordan Brand from The Coca-Cola Co., where he most recently served as Senior Vice President, The Coca-Cola Co. and President of The McDonald’s Division Worldwide and was responsible for growing brands and beverages categories. THE MAIN EVENT Packers/Seahawks on FOX and NFL Network at 8:20p. |
A CYNOPSIS MESSAGE | Save the Date! The 2nd Annual Cynopsis Short Form Video Festival March 6, 2019 | SVA Theatre | New York City Screen the winning videos chosen by our expert panel of jurors, and enjoy thought-provoking and idea-rich panel discussions with producers, directors, marketers, and more. Panels will address topics including: Finding the right platforms for premium short form video and what advertisers ant from short-form. |
ON THIS DAY in 1992: Richard Petty’s last race, taking place at the Hooters 500 in Atlanta. In the Know: Which character did Richard Petty not-so-coincidentally voice in the Disney movie Cars? (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.) Answer to Our Last Sports Trivia Question: Who is Villanova’s all-time leading scorer in men’s college basketball? Answer: Kerry Kittles. Kudos: Michael Ritz-BucStar Consulting/NY; Bob Dudelson-Leverage Agency/NY; Denis Barry-CBS/NY; Connor Lamb-ESPN/NY; Kathi Gillin-Comcast Spotlight/Langhorne; Synda Kollman-Charter Marketing Group/Boca Raton; Andy Pittman-TAMU/College Station; Rich Wolfe-RichCraft/Scottsdale; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Federal Credit Union/Burbank Later - Chris |
CYNOPSISJOBS - For More jobs, please visit Cynopsis.com | JOB OF THE DAY DIRECTOR, PROGRAM RSRCH BRAVO & OXYGEN NYC Leverage multiplatform data to dvlp data-driven strategies for optimizing viewership & monetization. Min 7 yrs exp in media rsrch w/prev exp in ntwrk or cable or w/an agency or vendor. Mng exp w/direct reports pref’d. Full info/apply HERE JOB OPENING: UX/UI DEVELOPER/WIDEORBIT/VANCOUVER WA: Lending your UI/UX skills to help create new user exp. Partner w/dvlpmnt, product support, QA & other Streaming/On Demand teams to make the best product we can. 5+ yrs relevant working exp. Experience writing modern web apps in ES6 React/Redux. Full info/apply HERE (11/22) JOB OPENING: DIRECTOR, PROGRAM RSRCH/BRAVO & OXYGEN/NYC: Leverage multiplatform data to dvlp data-driven strategies for optimizing viewership & monetization. Min 7 yrs exp in media rsrch w/prev exp in ntwrk or cable or w/an agency or vendor. Mng exp w/direct reports pref’d. Full info/apply HERE (11/22) JOB OPENING: DIGITAL SALES DIRECTOR/NBC & Telemundo/Chicago: Driven/results-oriented sales professional to lead/ mng local digital sales efforts to achieve & exceed dig. revenue targets. Mng/dvlp/oversee, WMAQ (NBC) & WSNS (Telemundo) website & mobile platform revenue. Min 5 yrs relevant sales exp. Full info/apply HERE (11/22) JOB OPENING: SALES PLANNER/Crown Media Family Networks/ATL: Provide sales and support to the Ad Sales team for Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama. Maintain media schedules, build sales plans, manage added value. BS and minimum 1 year exp. req. Apply HERE(11/21) JOB OPENING: Sr. MEDIA SOFTWARE ENGINEER/A+E/Stamford, CT&NYC: Lead software dev for media tech & infrastructure; Python, Ruby, PHP, Perl or JavaScript; Exp Microsoft SQL server. Full info/apply HERE (11/21) JOB OPENING: MANAGER, DIGITAL MARKETING ANALYTICS/Showtime/NYC: Exp’d working w/large & disparate data sets, dvlpng into actionable insights toward goals of optimizing mktg effectiveness & ROI. 3+ yrs business intel. or mktg analytics, dvlpng quantitative analyses of sales & mktg data. Full info/apply HERE (11/21) JOB OPENING: DIRECTOR- BUSINESS & LEGAL AFFAIRS/Discovery Networks/LA or NYC: Attorney Resp. for negotiating and drafting production and talent deals/contracts. Min 4 years post-law school experience at a network (cable or broadcast) or prod co req’d. APPLY. (11/20) JOB OPENING: MGR/SR. MANAGER ADVANCED ADVERTISING SOLUTIONS/A+E Networks/NY: Create ground breaking ad products, certifying new partners, devices & pts. of distribution, & owning the prod. education, maintenance, & specification process. FreeWheel ad server expert w/exp mngng cross-functional projects. Full Info/Apply HERE (11/20) JOB OPENING: FRONT END DEVELOPER/PointsBet/Exchange Place New Jersey: Work closely w/members of software engineering & product teams to build new features & enhancements. Degree Comp Science (or tech-related discipline) from a reputable university. Expertise in building complex layouts with HTML 5 & CSS 3 (SASS/LESS) Full info/apply HERE (11/19) JOB OPENING: MANAGER, AD SALES RESEARCH/Turner/NYC: Proactively research linear TV/digital ad market trends & develop forecast models. Develop/maintain central repository for marketplace supply/demand data. Media research exp, 5+ years. Data science & viz experience a plus. (11/19) JOB OPENING: EXECUTIVE PRODUCER/PATTERN/ATL: Pattern is a new brand at the Weather Channel. The EP willhelp set/drive the execution of the Pattern editorial voice and strategy. Lead team of producers/editors/writers in fast-paced envir. 7-10yrs media exp playing integral role planning/dev & prod. Full info/apply HERE (11/19) JOB OPENING: FULL STACK SOFTWARE ENGINEER/PointsBet/Exchange Place New Jersey: Design/implement tech solutions w/a focus on serverless architecture while taking into consideration performance, scalability, availability and security. Working knwldg of HTML/CSS/Javascript, Hybrid / mobile exp pref’d. Full info/apply HERE (11/18) JOB OPENING: SENIOR DESIGNER/REELZ/Albuquerque: Design and execute on-air graphics, digital/social media and print. Must have 3-5 years of experience with AE, Photoshop, Illustrator. C4D and InDesign a plus. Strong design sense is essential. Relocation package http://www.reelz.com/careers/ (11/18) JOB OPENING: ASSISTANT TEACHING PROFESSOR/Drexel University/PHL: (non-tenured, contract faculty position) Accomplished TV industry professional to share his/her passion for the field w/highly motivated faculty & students for our Grad program. BA deg req’d. Sr Level Mngmnt/leadership exp at least 5 yrs TV industry. Full info/apply HERE (11/18) |
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