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| Friday November 22, 2019 |
| Derek Jeter’s first-person forum for athletes has a new owner. Minute Media has acquired The Players’ Tribune, which Jeter launched in 2014, following his retirement from the New York Yankees for an undisclosed sum. The transaction is subject to customary closing conditions and is expected to be consummated by year-end. The Players’ Tribune joins Minute Media’s stable that includes 90min, 12up, DBLTAP, Mental Floss and The Big Lead. Based in Israel, the company will provide enhanced technology, infrastructure and global reach to stoke future growth for The Players’ Tribune. Jeter will continue to be directly involved as the platforms’ founder and a member Minute Media’s board of directors. “When we led this category of athlete-driven stories five years ago, we couldn’t imagine The Players’ Tribune would transform the landscape the way it did. We’re looking forward to continuing to give athletes a voice -- around the world,” Jeter said in a statement. PROGRAMMING It’s only been 23 days since the Washington Nationals won the World Series by topping the Houston Astros in Game 7, but for those with a baseball Jones, there is some welcome news: ESPN will provide tripleheader coverage on March 26, Opening Day for the 2020 MLB season. The defending champions will face the Mets at 1p, followed by the Dodgers/Giants at 4p. The nightcap between the Astros and Angeles is scheduled for 7p. Over the course of the campaign, ESPN will televise 14 games, featuring 17 clubs. MLB Network will throw out the first pitch on a full-length edition of its social-media initiative #SandlotToTheShow on Nov.23 at 7p. Billy Ripken will host the one-hour, kids-focused program featuring some of the best user-generated content #SandlotToTheShow segments from the 2019 season, including the network’s analysts offering hitting and fielding tips to young hardball and softball players. Impact Wrestling has pinned a multiyear TV pact with e.TV that will showcase the grappling circuit’s action across more than 50 countries in Africa. The deal calls for coverage of the group’s weekly shows IMPACT! and Xplosion,, as well as IMPACT Plus Presents, its monthly event series, library content and an annual pay-per-view card. IMPACT! will begin airing on weekly basis in January on e.tv, while other content will be rebroadcast on free-to-air satellite platform, Openview. Comcast Xfinity has joined the roster of distributors that are offering TUDNxtra, Univision’s supplement streaming service. TUDNxta provides viewers with 11 channels for additional futbol fare, including matches from UEFA Champions League, World Cup qualifiers and other competitions. The service launched in September and is available through the TUDN app and TUDN.TV as well as fuboTV and DISH Network. Subscribers to Cox Communications and Altice USA’s Optimum and Suddenlink systems, and now Xfinity customers, can accesss the action via authenticated logins. Four-time champion Abner Mares and Shawn Porter, former two-time welterweight king, will join hall of famer Ray “Boom Boom” Mancini and host Kate Abdo in programming on Nov. 22 and Nov. 23, ahead of Fox Sports PBC PPV: Deontay Wilder on Luis Ortiz card on Saturday night. Former heavyweight titleholder Lennon Lewis, legendary trainer Joe Goosen and Brian Kenny will make the PPV call on Saturday night. Arlo White will call his 400th Premier League match for NBC Sports with Chelsea/Manchester City on Nov. 23 on NBC at 12: 30p. White’s initial Premier League call for NBC Sports: Aug. 17, 2013 when the programmer kicked off its circuit coverage. |
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| SPONSORSHIP & PROMOTION Cinema advertising firm Screenvision Media has launched a new division as it looks to bolster its revenue base within the sports realm. Screenvision Sports has inked deals with the New York Mets, Minor League Baseball, the American Hockey League, and ISM Connect, which manages digital fan experiences for NASCAR. The newly formed division will create video and place pregame and in-game ads on jumbotrons and in-concourse screens across 22 NASCAR tracks, MiLB stadiums, AHL arenas and Citi Field, home to the Amazins. As part of the 2020 Honda NHL All-Star Weekend in St. Louis , fans of the defending champions and other puck proponents can engage in an array of interactive hockey games; get up close and personal with Lord Stanley’s Cup and other league memorabilia; attend radio and live TV broadcasts; and meet current and former players at the 2020 NHL Fan Fair. In time to stuff stockings, tickets are on sale for the event, which will be held from Jan. 23-26 at St. Louis Union Station. DIGITAL, DATA & TECH The NHL Alumni Association has signed a multiyear partnership with Highmark Interactive that will provide the company’s brain assessment mobile app to former NHL players and youth hockey players. The platform features seven games that test a user’s balance, cognitive function and visual function. As the official neurological assessment tool of the NHLAA, Highmark will donate its EQ Brain Performance platform to select schools in the U.S. and Canada, as the data collected by the company’s mobile gaming platform can be transmitted in-app to medical professionals for assessment as to whether a user might be suffering from a possible concussion or other neurological issues. FOX Sports is raising its Twitter game around the Big Ten battle between No.8 Penn State and No.2 Ohio State on Nov. 23. Former Penn State All-America linebacker LaVar Arrington and ex-Ohio State All-Big Ten running back Beanie Wells will host a “Wendy’s Watch Party” live on Twitter, beginning at Noon ET on @CFBONFOX. The players will walk the sidelines at The Horseshoe, providing viewers with looks at what happens behind-the-scenes of a top-level college contest, while also engaging in some smack-talk. During Saturday’s two-hour edition of pre-game show Big Noon Kickoff live from Columbus, fans at home or in the stadium in Columbus will have the chance to see their tweets on air using the hashtag #BIGNOON, as select messages will be showcased on the Wendy’s Fresh Tweets Board near the set. With an assist from GTG Networks, the Los Angeles Lakers have entered the predictive game arena . Before tipoff, Lakers Fan Pick players can open up the team’s mobile app to make predictions around players’ on-court exploits, and whether the total points scored will fall over or under a predetermined total. Fans receive in-game coins for correct selections that they can trade to enter sweepstakes to win merchandise or tickets to upcoming contests. ESPORTS Telemundo Deportes has signed a multiplatform deal with ESR 24/7 to boost its esports offerings through English-language content assets that will be distributed across the programmer’s platforms. The esports content arsenal extends to 10 different titles, including FIFA, Apex Legends, Overwatch and Fortnite, as well as live events, tourney highlights, docuseries and reality fare, plus streaming content. New Wave Esports, an esports and competitive gaming company that provides capital and support services , announced its strategic investment in Talon Esports Limited, a pro esports organization with a growing presence across Asia including Hong Kong, South Korea, Taiwan and Thailand. In addition, New Wave Esports will now work closely with Talon's leadership to provide advisory support services to propel continued growth. "We are looking to build on our momentum from 2020 by expanding into additional international gaming titles and further developing our brand through the establishment of our very own creative studio," said Sean Zhang, CEO of Talon Esports. "With the addition of New Wave Esports' leadership and expertise, we are equipped to continue our aggressive growth and achieve our vision." Super League Gaming rung up a deal that makes OnePlus the official smartphone sponsor of the PUBG Mobile North American Super League for the 2019-20 season. Featuring local social gameplay event nights, plus quarterly “City Champs” league, the season is slated to begin in 16 U.S. markets in December. The NFL made strategic investment in Skillz , the competition platform for mobile games. 32 Equity, the league’s investment arm, joins other backers, including ownership of the New England Patriots, New York Mets, Milwaukee Bucks and Sacramento Kings. INDUSTRY & ROSTER MOVES Justin Hathaway has been named vice president of content for NBC Sports Bay Area and NBC Sports California. In his new role, Hathaway, who had been serving as the regional sports networks’ senior director of digital media, has oversight for strategy and development of their multiplatform portfolios, including live events, programming, digital media, news and original fare across online, mobile and social assets. RIP to snowboarding pioneer Jake Burton Carpenter, who passed away from complications related to cancer. The man, who founded Burton Snowboards and helped make snowboarding an Olympic sport, was 65. THE MAIN EVENT NBA doubleheader on ESPN : Spurs/Sixers at 8p; Rockets/Clippers at 10:30p. |
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| ON THIS DAY in 1956 The XVI Summer Olympics open in Melbourne, Australia, marking the first Games in to be held outside of Europe and North America. In the Know Who is the only player to earn Most Valuable Player honors in the National and American Leagues? (Email cpursell@cynopsis.com with your answer and be sure to include your company and city). Answer to Our Last Sports Trivia Question Who is the only player to win Rookie of the Year and the Cy Young Award in the same year? Answer: Fernando Valenzuela. Kudos: Phyllis McQuillan-MSG Networks/NY; Michael Dittelman-Dedicated Sports Marketing/NY; Bob Dudelson-Leverage Agency/NY; Denis Barry-CBS/NY; Rick Ramage-UTA/NY; Matt Willence-ITN/NY; Mike Seidel-CSI Sports/Jersey City; Matt Sautter-Wide Orbit/Harrisburg; Ron Salcedo-NU/Nashville Mark Lehman-Braves/Atlanta; Mike May-PHIT America/Wellington, Fla.; Andy Pittman-TAMU/College Station; Greg Moloznik-GLM Media/Scottsdale; Dan Weiner-Conde Nast/LA; Tom Moore-Kalt Productions/LA; Anne Wettig-Fox Sports/LA; David Westberg-SAG-AFTRA Credit Union/Burbank; Rick Pike-InterMedia Later - Chris |
Cynopsis Team
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