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| Wednesday December 4, 2019 |
| The Madison Square Garden Company notified the SEC of its plan to spin off its entertainment business with an eye to focus on sports. The move would be complete in the first quarter of 2020, with the Dolan family, overseeing both entities once completed. In addition to the Knicks and Rangers, the sports-centric company’s portfolio would also include Knicks Gaming, the official NBA 2K esports franchise of the New York Knicks, as well as a majority interest in Counter Logic Gaming, as well as the company’s pro sports team Training Center The entertainment spinoff would house venues that include Madison Square Garden, Hulu Theater at Madison Square Garden, Radio City Music Hall and Beacon Theatre, the Forum in Inglewood and the Chicago Theater in addition to the upcoming MSG Sphere in Las Vegas, among other businesses. PROGRAMMING CBS Sports is giving its golf roster a shakeup for the 2020 season, announcing a slate of moves that include: Frank Nobilo expanding his role to serve as an analyst for the full CBS Sports golf season; Masters Champion Trevor Immelman joining as an analyst contributing to the Network’s PGA TOUR coverage as well as CBS Sports’ cross-platform coverage of the Masters and PGA Championship; Dottie Pepper elevated to lead on-course reporter; analyst and coach Mark Immelman increasing his duties with the golf team this season; Andrew Catalon upping his golf duties on the broadcast side, serving as host for select PGA TOUR events; and the addition of Michelle Wie as a contributor to CBS Sports’ multimedia golf coverage this season, including the Masters. Earlier this year, Davis Love III was also announced as full-time golf analyst for CBS Sports. For the 2020 golf season, newcomers Trevor Immelman and Love will join veterans Jim Nantz, Nick Faldo, Ian Baker-Finch, Nobilo, Pepper, Mark Immelman, Amanda Balionis and Catalon throughout CBS Sports’ coverage. ESPN, ESPN2 and ABC will offer more than 140 live hours of the UEFA European Football Championship 2020 starting June 12 next year with the opening match in Rome, through the Final on Sunday, July 12, at Wembley Stadium in London. The 51 matches of the quadrennial international competition will be played across 12 European cities. ESPN will televise 39 UEFA EURO 2020 matches, while ESPN2 will air seven. ABC Television Network will broadcast five matches (two group stage matches, two round of 16, and one quarterfinal) – the first UEFA European Football Championship match on network since 2008. ESPN match telecasts for the UEFA European Football Championship will include pregame, halftime and postgame studio segments. NASCAR will add a heavy dash of the NFL for Champion’s Week festivities in Nashville this week, announcing the final list of presenters for Thursday’s Monster Energy NASCAR Cup Series Awards, which will include Eddie George and Jay Cutler along with his wife, Kristin Cavallari. Other athletes will include Nashville Predators captain Roman Josi and teammate/Olympic gold medalist Matt Duchene along with WWE superstar Sheamus. On the ratings front, Univision saw the Liga MX 2019 Apertura Liguilla broadcast on Thursday featuring America-Tigres simulcast on Univision/TUDN. deliver 1.7 million Total Viewers and 870,000 Adults 18-49 on the two channels. That ranks as the top-rated LMX quarterfinal match since 2017. Meanwhile, the first leg of Necaxa/Queretaro on TUDN delivered 637,000 viewers. ESPN reports that November handed the channel with top marks in cable among Men 18-34, 18-49 and 25-54 for at least a 20th straight year with notable performances from Get Up, up 7%, Pardon the Interruption – up 5%, the 6p SportsCenter up 5% and Monday Night Countdown up 11% for the month. SiriusXM will broadcast live from the Baseball Winter Meetings starting Sunday, offering listeners news and analysis on free agents, trades and other offseason topics from Major League Baseball. Coverage can be heard on MLB Network Radio and Mad Dog Sports Radio from the Manchester Grand Hyatt in San Diego. MLB Network Radio’s roster of hosts on site will include former general managers Jim Bowden, Jim Duquette and Steve Phillips as well as former players Eduardo Perez and Ryan Spilborghs alongside insiders Casey Stern, Mike Ferrin, Tyler Kepner, Scott Miller, Jim Memolo and Rob Brender. SiriusXM’s Christopher “Mad Dog” Russo will also be at the Manchester Grand Hyatt to host his daily radio and TV shows, Mad Dog Unleashed on SiriusXM’s Mad Dog Sports Radio channel and High Heat on MLB Network. Documentary film Valiant, highlighting the Vegas Golden Knights’ run to the 2018 Stanley Cup Final while unifying a city in the wake of tragedy, is now available worldwide on DVD and via major VOD platforms. The film was directed by Cruz Angeles and produced by Sterling Productions, in association with Osmosis Films, NHL Original Productions and Gravitas Ventures. BYU and ESPN reportedly agreed to a seven-year deal to carry BYU’s home football games, per Stadium Sports, in addition to guaranteeing the school a a bowl game whenever the Cougars are bowl eligible. According to the story, the deal runs through the 2026 season. Telemundo Deportes presents Que Momento – Andy Ruiz Jr.: Corazón de Campeón (Heart of a Champion), the story behind the Andy Ruiz’ win against Anthony Joshua this past June, making boxing history as the first Mexican heavyweight world champion. The show airs Friday at 11:35p on Telemundo and via the Telemundo Deportes app, just a day before the rematch between the two fighters. |
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| SPONSORSHIP & PROMOTION Dr Pepper announced the 20 finalists who will participate in the 11thannual Dr Pepper Tuition Giveaway during the upcoming College Football Conference Championship weekend. Finalists will take the field during five marquee games and attempt to throw the most number of footballs into an oversized Dr Pepper can in 30 seconds. The winning contestant receives $100,000 in tuition, and the runner-up receives $25,000 in tuition. In total, Dr Pepper will award $1 million in tuition through this year’s program. "Dr Pepper and college football go hand-in-hand, and the Dr Pepper Tuition Giveaway not only demonstrates our commitment to the sport, but it is also our way of giving back to the fans by enabling them to make their academic goals a reality,” said Derek Dabrowski, Vice President of Brand Marketing for Dr Pepper. "This is an incredible group of finalists, all of whom have big plans to make a difference with the money they are trying to win. We are proud to be a part of their journey, and we can’t wait to see them take the field this weekend.” Harrah’s Philadelphia Casino and Racetrack locked in a marketing deal with the Philadelphia Eagles that will see “innovative ways to engage team fans through “special Eagles experiences and co-branded touchpoints.” Lincoln Financial Field will see signage and branding dedicated to Harrah’s Philadelphia while the casino will serve as the presenting sponsor of the “Drive Summary” feature on the stadium’s video board and the Eagles’ mobile app “Scratch and Win” game. DIGITAL, DATA & TECH Global news agency AFP inked a multi-year deal with Gracenote to broaden the range of sport covered be the agency to include schedule, live results and rankings. Data from Gracenote Sports will be made available to AFP customers via its usual feeds, as well as a stream that can be automatically integrated on all digital media and broadcast TV platforms. "Gracenote is one of the world's leading entertainment metadata companies with deep expertise in creating engaging sports experiences. Our long-term relationship is proof of the special attention we give to the management of the world's sports results," explains Didier Lauras, Head of the Sports Department at AFP. "Sports coverage today still requires so much groundwork, interviews and in-depth descriptions. By integrating Gracenote’s sports data and modern delivery methods, we are allowing our clients to access the critical statistical, real-time data that the professional world of sport has become so accustomed to." ESPORTS Collegiate StarLeague is polishing its championship presentation, announcing that it would be hosting the CSL 2020 Grand Finals at the HyperX Esports Arena Las Vegas at the Luxor with HyperX signing on as the Exclusive Peripheral and Internals Sponsor for the 2019-2020 season. The peripheral manufacturer will bring its gear to more than 60 CSL events over the course of the year, including on-campus LAN events, meetups, and CSL’s Fighting Game Collegiate Circuit. HyperX will also be the Presenting Sponsor of the CSL 2020 Grand Finals at the HyperX Esports Arena Las Vegas at the Luxor and will be providing product prizing for weekly and monthly tournaments as CSL’s Prizing Sponsor. Live streaming platform Bilibili acquired exclusive Chinese broadcast rights for the League of Legends World Championship, according to the Beijing News, in a three-year deal worth over $113 million. China is set to host the 10th annual world championship for Riot Games’ MOBA title in 2020. The Premier League announced that the prize pool for the second season of the ePremier League would top $50,000. The season will see fans compete to win the title of 2019/20 ePL Champion for their Premier League club, with the winner walking away with the ePL Trophy and half of the total prize money. Registrations will be open until Dec. 22. RedPeg is partnering with Susan G. Komen to launch a “first-of-its-kind” video game based philanthropic campaign to raise support for the fight against breast cancer in the Ribbon Race. The digital race against the clock (speedrun) is set within a custom-built Fortnite Creative map and launched with the help of gaming influencers BrookeAB, Symfuhny, SypherPK, and TheFortniteGuy who took on the map while live-streaming to followers on Twitch and YouTube. Each influencer will actively share their experience and challenge the gaming community to donate, beat their time, and join in the fight against breast cancer. INDUSTRY & ROSTER MOVES The Premier Lacrosse League outlined rules and procedures ahead of its upcoming 2020 Season Expansion Draft for the seventh Lacrosse Club. For the 2020 Season, each of the seven Lacrosse Clubs will carry 25 total players (Active Roster), with 18 players dressing each game (Travel Roster). On January 13th, the original 6 Lacrosse Clubs will be required to submit a roster of 11 protected players to the PLL League Office (1 goalie and 10 positional players). These players will be immune from selection by the seventh Lacrosse Club in the Expansion Draft. Any player not protected by their existing Lacrosse Club will be entered into the pool of players that is eligible to be selected by the seventh Lacrosse Club in the Expansion Draft with the seventh Lacrosse Club drafting a total of 18 players in the Expansion Draft. Nitro Circus appointed The Sports Consultancy to run simultaneous host city procurement processes for their biggest global properties - Nitro World Games, Nitro Rallycross and Nitro Park & Air. To kick off this campaign, Nitro Circus is further expanding on their Nitro World Games showcase event which next year will be hosted for the first time outside of the US. By taking a portfolio approach, Nitro Circus is offering bespoke, multi-year host city partnerships, coupled with year-round Nitro Circus Media House content, with opportunities starting from 2021 onwards. THE MAIN EVENT Ohio State/North Carolina on ESPN at 9:30p. |
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| ON THIS DAY in 1982 Herschel Walker wins the Heisman Trophy. In the Know Which is the only NFC East team that Herschel Walker did not play for? (Email cpursell@cynopsis.com with your answer and be sure to include your company and city). Answer to Our Last Sports Trivia Question In college football, Floyd of Rosedale is awarded to the winner of the game between which two teams? Answer: Iowa and Minnesota. Kudos: Michael Ritz-Northwestern Mutual/NY; Kevin Cassady- Marathon Ventures Media Sales/NY; Joe Lyons-ESPN Remote Operations/Bristol; Synda Kollman-Charter Marketing Group/Boca Raton; Daniel Rioux-PUSH 22/Bingham Farms; Vickie Broughton-KTTC/CW/H&I Rochester/Rochester; Jean Edhlund-Cooperative Network Services, LLC/Menahga; Bill Robertson-WCHA/Bloomington; Andy Pittman-TAMU/College Station; Greg Moloznik-GLM Media/Scottsdale; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Credit Union/Burbank |
Cynopsis Team
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