| A CYNOPSIS MESSAGE | | Save the Date! The 2nd Annual Cynopsis Short Form Video Festival March 6, 2019 | SVA Theatre | New York City Screen the winning videos chosen by our expert panel of jurors, and enjoy thought-provoking and idea-rich panel discussions with producers, directors, marketers, and more. Panels will address topics including: Finding the right platforms for premium short form video and what advertisers ant from short-form. |
SPONSORSHIP & PROMOTION
Citi inked a partnership agreement with the International Paralympic Committee to become an international partner through 2020 as well as support National Paralympic Committees across 18 countries as they prepare for upcoming World and regional Championships, as well as the Tokyo 2020 Paralympic Games. NPCs include: Australia, Chinese Taipei, Colombia, Costa Rica, Great Britain, Hong Kong, India, Indonesia, Ireland, Malaysia, Mexico, Nigeria, Philippines, Poland, Singapore, South Africa, Thailand, and the UAE. Dignity Health partnered with AEG to pick up naming rights to the home of the LA Galaxy as of the New Year. The venue will be renamed Dignity Health Sports Park with Dignity Health serving as the official health care partner of the LA Galaxy and will also work directly with the LA Galaxy Foundation, the charitable arm of the LA Galaxy. DIGITAL, DATA & TECH
The NFL and Youku, Alibaba Group's video entertainment platform, are entering a digital partnership in China to bring football programming to Chinese fans. The partnership will feature weekly programming on Youku's sports channel, including game highlights and behind-the-scenes stories from NFL games such as the Super Bowl, NFL Kickoff, Thanksgiving, and the NFL International series. Additionally, documentary content from NFL Films around NFL calendar events such as the NFL Draft will also be made available. The United Soccer League signed a deal with Tickets.com to become the official ticketing provider of the USL Championship and USL League One. As part of the multiyear agreement, Tickets.com, a subsidiary of Major League Baseball Advanced Media (MLBAM), becomes the league’s first ever national ticketing partner. ESPORTS
Long-time partners Intel and ESL are strengthening their bonds, announcing a $100 million extension that will be invested by the companies to shape the future landscape of esports via “innovative technology, tournaments, and events, marking the biggest brand and technology esports partnership in history.” In addition to kicking off Season 14 of the Intel Extreme Masters, the longest running pro esports circuit in the world, the New Year will see the partnership encompass support of ESL’s premier live esports circuits, including ESL One powered by Intel and the CS:GO Pro League, in addition to the $1,000,000 Intel Grand Slam. The investment will also introduce esports to new regions of the globe, including the hosting and introduction of large scale esports events in certain countries within the APAC region. Immortals founder Noah Whinston is shifting gears, moving from CEO to Executive Chairman of the esports organization. Ari Segal will now take over as Immortals CEO. “Excited for the opportunity to elevate [Ari Segal] and give him more autonomy in his running of the Immortals organization,” Whinston posted on Twitter. “If it was anyone else, this decision might have been harder for me, but Ari has been the best CEO in esports long before his title reflected it.” Nielsen released an “in-depth, first of its kind” research study that dives into esports fan attitudes and behaviors in the US. Insights include: Twitch esports fans are well-seasoned with nearly 60% following esports for four or more years. In contrast, among the broader U.S. esports audience, only 1 in 5 have been following this long, with 23% new to esports within the past year. 50% of Twitch esports fans have a paid TV subscription service; less than 40% claim to view television on a weekly basis. 90% of Twitch esports fans can recall at least one non-gaming related sponsor within esports. Esports fans are more likely to spend time engaging with esports over traditional sports – Twitch fans significantly so, with 70% dedicating more time to esports than traditional. Over 60% of Twitch esports fans engage with gaming personalities on a daily basis, and nearly one in three viewed at least five hours of live Fortnite video content on Twitch in the past year.
The North American Leag ue of Legends Championship series, aka the NA LCS, is rebranding ahead of the 2019 season, which kicks off next month. Riot announced via Twitter that the NA LCS will now simply be known as the LCS, following the recent proclamation that the EU LCS would be rebranded to the LEC. ELEAGUE, in partnership with Psyonix, will showcase the top moments and plays from its recent professional tournament for Rocket League tonight at 11p on TBS. The three-episode series will include behind-the-scenes player interviews, as well as highlights from the semifinal and Grand Final rounds of the recent ELEAGUE Cup: Rocket League 2018, in which eight top-ranked teams competed for a $150,000 purse. INDUSTRY/ROSTER MOVES
NFL Network’s Colleen Wolfe is changing agencies, signing with ICM Partners. The current host of Thursday Night Football and Good Morning Football Weekend on the network has also hosted programs such as NFL Power Rankings and Around The NFL. Amber Howard joined Abrams Artists Agency as an agent, bolstering the Agency’s Alternative Programming, Digital Media, Licensing and Branding Division. She will take on the agency’s talent and branding deals within the company’s emergence into esports and gaming. Mike Crawford has been named the new Chief Executive Officer for Johnson Controls Hall of Fame Village, the $889 million mixed-use project underway around the campus of the Pro Football Hall of Fame in Canton. THE MAIN EVENT
Patriots/Steelers on Sunday on CBS at 4:25p. |
| A CYNOPSIS MESSAGE | | The 3rd Annual Cynopsis TV Awards Featuring… The 2019 Cynopsis Rising Star Honorees Cynopsis is excited to honor stand-out performers, innovators and emerging leaders in the media industry. The experience of these young superstars spans research, sports, digital, content and marketing - join us in congratulating them for jobs well done. Honorees will be celebrated at the Cynopsis TV Awards, the ultimate gathering of media's best & brightest, taking place on February 6th at the Yale Club in NYC! [ VIEW HONOREES] [ REGISTER FOR AWARDS GALA] |
ON THIS DAY in 1947: NASCAR is founded. In the Know: Name a current Olympic sport that features mixed gender individual competition (no teams/pairs/relays, etc.). (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.) Answer to Our Last Sports Trivia Question: From what school was Charles Woodson drafted? Answer: Michigan. Kudos: John Ferlazzo/London; Joe Schaefer-The Country Network/NY; Jason Neureiter-Adorama/NY; Julie Goldstein-Dentsu Aegis Network/NY; Tim Morrison-SendtoNews/NY; Christine Lahmann-WFTX-TV/Cape Coral; Brian Bonder-a4 Media/ Piscataway; Derek Houston-Atlanta Braves/Atlanta; Pete Schlossmacher-NCC Media/Atlanta; Andy Pittman-TAMU/College Station; Aimee Clark-Tony Fay PR/Dallas; Travis Wacker-ESPN Milwaukee/Milwaukee; David Hauptman/Denver; Tom Tyrer-Circle Change Media/LA; , Howie Schwab-Fox Sports/LA; Scott Brofman-Great Christmas Light Fight/LA; Andy Babb-Super League Gaming/Santa Monica
Later - Chris
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Spectrum
Albany
Produce assigned newscasts & news inserts making decisions on story lineup, video/audio elements, graphics and timing to construct show. 3+ yrs TV news exp. Writes news stories for an assigned newscasts.
Full info/apply HERE JOB OPENING: POST HEADLINE ACCOUNT EXEC/DIRECTavenue/Carlsbad CA: Exp’d candidate w/sophisticated understanding of media analytics. 10+ yrs of agency client mngmnt exp. Must have exemplary emotional intelligence to help be primary liaison between our agency team & a roster of clients. Full info/apply HERE (12/21)
JOB OPENING: PRODUCER/Spectrum/Albany: Produce assigned newscasts & news inserts making decisions on story lineup, video/audio elements, graphics and timing to construct show. 3+ yrs TV news exp. Writes news stories for an assigned newscasts. Full info/apply HERE (12/20) JOB OPENING: PRODUCER, ON-AIR PROMOTIONS SPORTS & NEWS/Spectrum/El Segundo CA: Mng projects through all phases prod & delivery. Detail-oriented person to create, write/edit/produce on-air promotional spots and campaigns, from initial concept to finished product. 2+ yr TV news or produ exp. Full info/apply HERE (12/20)
JOB OPENING:CREATIVE DIRECTOR/WRITER/WRIGLEY MEDIA GROUP/LEX, KY: ISO battle-tested m/f CD for fast-paced media/TV/Digital prod co. Must: write, PITCH & manage in an agency-style environment. Min 5 yrs in the big leagues. Tasty salary/bennies/re-location pkg for “the one”. Reel/Res/Pitch to lwilson@wrigleymediaoriginals.com (12/20)
JOB OPENING: SR ANALYST, PRESENTATION DESIGN & AD SALES MARKETING/CBS/NYC: Convey thoughts and ideas clearly and effectively in verbal and written format. Design/edit advanced-level PPoint presentations & 1-sheets as well as proj mng mult assignments start to finish. 1-3 yrs related media work exp. Full info/apply HERE (12/19)
JOB OPENING: FIELD REPORTER, FREELANCE/WNBC/News 4/NY: Strong reporter who can break stories, consistently prod enterprise content for digital & brdcst & has a strong live reporting presence. Min 5 yrs exp as TV reporter, lrg mkt pref’d. Assertive, strong writer, exceptional storyteller & live performer. Res/cvr HEREMedia.WNBC@nbcuni.com (12/19)
JOB OPENING: DIRECTOR, SALES DEVELOPMENT, DIGITAL INDUSTRY/ION/NYC: High-energy self-starter responsible for generating new advertising accounts and revenue. BA Deg 10+ yrs TV selling or related advertising sales exp; Expert knowledge of consumer-oriented tech companies, strong contacts. Full info/apply HERE (12/19)
JOB OPENING: DIRECTOR, PUBLIC RELATIONS, SOCIAL MEDIA & BRAND/Ad Council/NYC: Seeks strong candidate w/strong PR, social media & comm skills. Dvlp/execute PR and SM plans, strategies and content for both social good campaigns & Ad Council brand. Min 5-7 yrs exp conducting PR & SM programs. Full info/apply HERE (12/18)
JOB OPENING: CAMPAIGN ANALYST/AD Council/NYC: Monitor/analyze a breadth of data, incl traditional media data, website data, social media data (paid advertising & organic social). 2-4 yrs mktg analytics &/or data analysis. Exp in Google Analytics and BI tools (e.g. Tableau), &/or social media perf pref’d. Full info/apply HERE (12/18)
JOB OPENING: ACCOUNT EXECUTIVE/NBC/TELEMUNDO/BOSTON: Resp for delivering sales rev, as well as cultivating/developing new advertisers for the station’s multi-platform properties. Present sales proposal & sales pitches to internal/external clients. Min 2 yrs exp sales &/or mktg roles. Full info/apply HERE (12/18)
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