 |  | | Wednesday, November 06, 2019 ⢠By Anthony Ha |
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Happy Wednesday Uber gets into the ad business, the FCC approves the T-Mobile/Sprint merger and Salesforce names a new CEO for its Marketing Cloud. Here’s your Daily Crunch for November 6, 2019. |
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| Uber will become an ad platform, selling space inside its Eats app to restaurants hoping to lure in more food delivery orders. A recent Uber job listing spotted by TechCrunch seeks an Uber Eats Ads Lead âto lead the team and efforts responsible for creating a new ads business that enables eaters to discover new foods and restaurants to grow their customer base.â The fresh opportunity comes at a critical time when Uber is desperate to show its future potential in the face of a sagging share price. Read more |
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| The FCC has given its stamp of approval to T-Mobile and Sprintâs proposed merger, saying the deal will âenhance competitionâ and hasten 5G deployment. Those opposed say the merger creates a triumvirate of mobile giants that will âdivide up the market, increase prices, and compete only for the most lucrative customers.â Read more |
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| The Marketing Cloud is Salesforceâs suite of digital marketing tools, built around the companyâs acquisition of ExactTarget back in 2013. That acquisition is what brought Blitzer to Salesforce â he co-founded marketing automation startup Pardot, which was acquired by ExactTarget the year before the Salesforce deal. Read more |
|  Image Credits: Salesforce |
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| Health records have been accessible via Apple’s Health app since the beginning of 2018, and now that functionality has expanded to any veteran who is an iOS user receiving care through through the Veterans Health Administration. Read more |
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| If a user searches for âPuma shoes review,â a Shopping ad may offer a row of suggested products at the top of the page before the video results. The ads also may appear as a carousel between the videos on the homepage. Read more |
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| Coveoâs basic selling point is better discoverability and personalization, helping its customers avoid call-center interactions, improving sales and helping companies themselves work faster. Read more |
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| Over the past several years, âfintechâ has quietly become the unsung darling of venture. (Extra Crunch membership required.) Read more |
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