| | | Marketing is full of fallacious commentary, opinion and vendor sales speak. Earlier this year I rounded up some digital fallacies, but now I want to focus on marketing more broadly and some of its flawed reasoning. |
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A message from our sponsors: |
Discover the first additions to the Festival of Marketing Agenda |
As the largest global event dedicated to brand marketers, the Festival of Marketing boasts a stellar speaker line-up with more leading marketing minds than anywhere else on the planet, along with workshops, training, awards and top-notch networking opportunities. Check out the Agenda at a Glance to see who will be joining us on 4-5 October in London. |
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| | | The Financial Services and Insurance - Digital Trends and Developments presentation by Econsultancy distills the most recent third-party data and trends, providing a guide to what's happening now in the sector and what you should be keeping an eye on. |
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| | The Daily Pulse is Econsultancy's round up of the latest action in the world of marketing and ecommerce. |
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