Dealers Can Ease Technician Shortage with Flexibility

Other positions in Fixed Ops and beyond allow technicians room to grow when life circumstances change.

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Closer Car Dealer-OEM Collaboration Urged

Partnerships all come down to the mindsets of dealers and manufacturers, say industry insiders.

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Chevy Puts Music in the Drivers’ Seat for Its Marketing

By opting for similar songs in many of its ads, Chevrolet develops a sonic profile that fits its brand – and appeals to its target customer base.

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Tesla, Other EV Startups Experience Growing Pains

BEV startups are struggling with financial performance and supply chain issues while consumer demand remains below supply.

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Canadian Auto Industry, Politicians Defend EV Subsidies

Brian Kingston of the Canadian Vehicle Manufacturers’ Assn. says Canada had little choice but to assist Volkswagen, given the shift to base the supply chain for North America’s EV assemblers in the region and away from Asia ̶ specifically China.

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