The MailPoet Monthly Newsletter
2017 is almost over! Can you believe it? We certainly can; it’s been a long, productive year here at MailPoet.

The launch of the new MailPoet version 3 has been quite successful - we currently have over 40,000 installs(!) Everyone’s feedback has been super helpful in prioritizing our work. We really appreciate it!

Haven’t upgraded to MailPoet 3 yet? Why not? Let us know why you’re still using the old MailPoet 2 - we’re all ears!

All that said, we’re looking forward to some relaxing holidays - and we know that you are too.

P.S.: We have a special holiday deal for you. This December, you can save between $20 to $100 on annual MailPoet plans. This deal won’t make it to 2018, so act fast! Simply log into your account to view the deals.

Enjoy the Holidays!
Kiefer and the MailPoet Team
Participate in a Case Study

Participate in a Case Study

Want to be featured on the MailPoet blog? We’re looking for MailPoet users to participate in a case study. We’ll talk about your website or business, how you use MailPoet, and how you can improve and optimize your newsletter.

Interested? Simply reply to this newsletter with a link to your newsletter signup form and a brief “about me.”
Frequency: How Often Should You Send Emails?

Frequency: How Often Should You Send Emails?

The eternal question: how often should you send emails? Finding the perfect balance can be difficult – are you leaving money on the table by not sending enough emails? Or are you annoying your subscribers by sending too many newsletters?

In this post, we’ll cover the advantages and disadvantages of different frequencies.
 It’s a Visual World: A Guide to Finding Images for Your Blog Posts and Newsletters

It's a Visual World: A Guide to Finding Images for Your Blog Posts and Newsletters

It’s no secret that people are visual creatures. We like images, videos, and other attention-grabbing visual objects. While the written word is no doubt important for conveying complex ideas, it is best balanced with a variety of images.

In this post, we’ll talk about why images matter and where you can easily find new ones for your blog posts and email newsletters.

Early Birds and Night Owls

FROM THE ARCHIVE

Early Birds and Night Owls

As a MailPoet user, you’re probably getting most of your work done at the edges of the day – after all, you’re a busy person!

In this post, we’re going to compare the advantages and disadvantages of doing creative work early in the morning versus late at night. While it ultimately comes down to personal preference, there are definite benefits and drawbacks of each approach. Let’s get started!

Interesting and Insightful Links

Interesting and Insightful Links

Every month, we like to share thought-provoking, useful, or just plain cool links from around the web. We hope you enjoy them!


  • Don’t like ads, but want to monetize your newsletter? The Guardian, a prominent newspaper in the United Kingdom, solved the ads problem by creating a robust membership program. The results? 12,000 members in the beginning of 2016 to over 300,000 today. Not bad for not having ads.
  • The State of the Word, 2017. Even if you aren’t a WordPress power user, it’s good to stay up-to-date on the big developments in the WP ecosystem. This year, the big news was focused on Gutenberg, the new post editor designed “to make adding rich content to WordPress simple and enjoyable.” Read a full breakdown of the speech or try Gutenberg yourself.
  • Bootstrapping a business? Read these 16 Lessons Learned from Bootstrapping, written by the team at Kinsta, a managed WordPress hosting service. Our favorite? Find the Best Talent Globally (and Even Save Some Money) as MailPoet is a remote team, we practice this lesson ourselves.
  • Want to explore the lost city of Teotihuacán? Now you can in Minecraft, that is. As a part of an exhibition on the (actual) city, the de Young Museum in San Francisco created a Minecraft map of the ancient city. Check out a short video of the map or read more about it.
Enjoy the Holidays!
Kiefer and the MailPoet Team