The seventh issue of Digiday magazine examines big ideas that could change media and marketing -- for better or for worse. Advertising Week begins today, and a hot topic will be the credibility crisis in digital media. Find out what else to expect this week in the first installment of Digiday's Advertising Week Briefing. Amazon is poised to spend $4.5 billion on video content in 2017, almost double what it spent in 2016. Subscribe to Digiday+ to read more about the e-commerce giant's entertainment ambitions. Weed agencies are in and influencer agencies are out at Advertising Week 2017. Check out the rest of our in and out list for this year's event. From Glossy: CollegeFashionista is launching a digital education platform and fellowship for its 5,000-plus college student members that it hopes will "act as a certification badge" for participants. Don't miss a Digiday Video Awards deadline. Sign up today to receive reminders for the upcoming regular deadline on Friday, Oct. 6. |
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| Lucia Moses For Digiday+ members, the seventh issue of Digiday magazine examines Amazon’s impact on media and advertising, profiles Brandless’ Tina Sharkey and more. |
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| Shareen Pathak Trust in advertising, cannabis marketing are just a couple of the topics that will be big on the Advertising Week agenda. |
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| Sponsored Content Tune We asked ten world-class industry experts for their opinions on the state of marketing and advertising, and where it's going in 2017. Download the guide. Sponsored by Tune. |
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| Lucia Moses The retail giant is poised to spend $4.5 billion on video content in 2017, nearly double what it spent the year before. |
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| Shareen Pathak Digiday has drawn upon decades of collective experience covering the event to create this list of what's in and what's out at this year’s event. |
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| Sponsored Content Grapeshot Join Nicole Brodeur, Grapeshot director of account management and Aruna Paramasivam L'Oreal's data acquisition and partner manager to find out how to optimize your campaign performance, increase scale and increase precision targeting. Sponsored by Grapeshot. |
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| Sponsored Content Social Native What makes people pause, and take notice isn't a perfectly lit product on a pristine white background. It's authenticity. User generated content is taking center stage giving marketers the speed, scale, and relatability they need to stand out in the age of double-tap likes. Download the guide. Sponsored by Social Native. |
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