The first installment of Digiday’s two-part series on the top ad-supported streaming services provides an overview of the platforms’ offerings and an analysis of how brands and agencies distribute their ad budgets and ad placements across platforms.
March 13, 2025

YouTube reveals how Shows will help to push creators' episodic content

YouTube Shows will allow creators to structure their content on their channels as though they were fully-fledged, episodic TV shows.

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The first installment of Digiday’s two-part series on the top ad-supported streaming services provides an overview of the platforms’ offerings and an analysis of how brands and agencies distribute their ad budgets and ad placements across platforms.

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YouTube Shows will allow creators to structure their content on their channels as though they were fully-fledged, episodic TV shows.
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Barkley OKRP, which has long handled some of its own media work but is primarily known for its creative chops, launched MissionOne Media.

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