Why you should always vet your vendors | Disclose your ownership interest | How broker dominates local home searches
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October 22, 2024
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Top News
A New Mexico court ruling offers an important reminder to brokers: Don't make a vendor recommendation unless you're sure the vendor is reliable, licensed and insured.
Full Story: REALTOR® Magazine (10/17) 
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Best Practices in Sales & Marketing
If you stand to earn a commission, rebate or profit from a vendor you recommend, you must tell your client.
Full Story: REALTOR® Magazine (10/17) 
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California real estate pro Kama Burton explains how .realtor and .realestate web domains have powered up her company's marketing strategy.
Full Story: REALTOR® Magazine (10/21) 
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LinkedIn has emerged as the most valuable social platform for PR professionals, with 50% citing it as their top choice, according to Muck Rack's 2024 State of PR report. Callie Schweitzer, LinkedIn's head of community programs, highlights the platform's diverse content formats and detailed analytics that make it indispensable for reaching professional audiences and engaging with journalists.
Full Story: Strategies & Tactics (October) 
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See Assets From NAR's Consumer Ad Campaign
See and hear our 2024 consumer campaign that celebrates the expertise REALTORS® deliver to clients and leverage an array of turnkey campaign assets. REALTORS® bring value, partnership, and expertise to every aspect of the property ownership journey.
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Real Estate Trends
Carol Chaffee of EXP Realty is the listing agent for this $1.8 million three-bedroom home in Lovell, Maine. Amenities include a wood-burning sauna and 15.5-acre lot.
Full Story: Bangor Daily News (Maine) (tiered subscription model) (10/22) 
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The Federal Reserve's recent interest-rate cut is seen as a positive sign for the commercial real estate market. Lower rates may highlight the appeal of dividend-paying stocks like REITs, and they may also encourage increased CRE deal flow. As a sense of comfort grows in the market, it will "incentivize borrowers to get off the sideline and start to transact," said Alan Todd of Bank of America.
Full Story: CNBC (10/18) 
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Housing starts in the Northeast rose 57.9% last month from August and 109.3% from a year ago, contrasting with the overall national decline of 0.5% on a monthly basis and 0.7% from a year ago, according to the Census Bureau and the Department of Housing and Urban Development. The National Association of Home Builders notes that while single-family home construction is up, rising mortgage rates could hinder future expansion, and increasing housing supply could address affordability issues.
Full Story: Hardware + Building Supply Dealer (10/20),  Reuters (10/18) 
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Technology & Innovations
AI's role in construction is expanding, offering solutions from design to execution. It optimizes design and planning through building information modeling and generative design software, reducing time and material waste. This article details several AI integrations changing the field and leading the way to more automated processes.
Full Story: Forbes (tiered subscription model) (10/18) 
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News from NAR
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Fair & Equitable Housing
The recent University of Miami symposium "United for Change: Miami's Forum on Climate, Community, and Change" addressed climate gentrification in South Florida. The event covered how rising property values in climate-resilient areas lead to a loss of cultural heritage and displacement.
Full Story: Newswise (10/21) 
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Legislation & Regulation
The Federal Housing Finance Agency has proposed significant revisions to the corporate governance of the Federal Home Loan banks. The proposal includes yearly evaluations of directors, performance-based compensation and mandatory background checks for board nominees. The changes are part of the FHFA's effort to align the banks' operations with their public mission while maintaining effective governance.
Full Story: American Banker (10/21) 
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About The National Association of REALTORS®
The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.
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