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The Longevity Report's consumer survey data break down supplement usage and motivations by gender, giving you a detailed look at the conditions men and women prioritize—whether it’s heart health, immunity, or cognitive function. Armed with this data, you’ll be able to:

Tailor your product offerings to better meet the needs of male and female consumers.

Craft gender-specific marketing messages that speak directly to the motivations behind supplement use.

Develop more effective formulations by understanding what drives product choice for each group.

Don’t miss out on these insights! Understanding these preferences can give your brand the competitive edge it needs to create targeted products and marketing strategies that truly resonate with your audience. The Longevity Report is the key to making smarter, more personalized business decisions in the healthy aging market.

Learn More

Don't miss NBJ's webinar this Thursday:

Longevity - a category that's aging well

Join NBJ in this 30 minute discussion of the Healthy Aging category on LinkedIn. Bring your questions to be answered live or submit your questions in advance before the webinar. Whether you’re looking to tailor your product line, refine your marketing, or stay ahead of consumer trends, this webinar will give you the insights you need. We'll see you there!

Event Details

Interested in more information?

Connect with us here.

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