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NN/g Newsletter
New Articles

Discovery in Agile

 

Scaling discovery work in Agile helps teams plan appropriately scoped activities around targeted questions and probable assumptions instead of arbitrary sprint timeframes.

 

7 min read

Omnichannel Journeys and Customer Experience: Study Guide

 

Unsure where to start? Use this collection of links to our articles and videos to learn about what omnichannel customer journeys are, how to conduct research to evaluate them, and how to design journeys effectively.

 

4 min read


New Videos

🎥 Content Strategy 101

 

Content involves 4 phases: planning, creation, maintenance, and removal. Done right, this enhances the business value of digital content and its impact on the user experience.
3 min video
 

🎥 Continuation: Gestalt Principle for User Interface Design

 

The eye automatically follows lines and curves, continuing them. Employ continuation to guide users along desired paths in the UI.
3 min video
 
The NN/g UX Podcast
25. Discount Usability: Expert Reviews and Heuristic Evaluations (feat. Evan Sunwall, UX Specialist, NN/g)
With the recent surge in tech layoffs, a downsizing of UX labor means UX research is harder to do, meaning: research needs to be prioritized in really intentional ways. Discount inspection methods like expert reviews and heuristic evaluations can help identify high-priority design issues that need further research and design effort. In this episode, Evan Sunwall offers some insight into how to facilitate and communicate the results of these inspection methods.

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