Disney is starting the new TV fall season by making some big changes to its ad sales leadership. Ed Erhardt, who headed up ESPN ad sales for 20 years, is retiring in January. And the company has promoted Rita Ferro to president of Disney advertising sales, where she'll oversee all Disney media properties, including ABC,...
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September 05, 2018
TV & Video Daily
Insider updates on all things video
ESPN Ad Sales Chief Ed Erhardt to Retire; Rita Ferro Named President of Disney Ad Sales
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