Everything old is new again for the Disney Channel, which is reviving many of its most beloved brands for new series and movies it hopes will appeal to kids as well as their parents.
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Television
March 09, 2016
Now holds upfront meetings at two theme parks
By Jason Lynch
Everything old is new again for the Disney Channel, which is reviving many of its most beloved brands for new series and movies it hopes will appeal to kids as well as their parents.
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And why the Bollywood star was skeptical about doing TV
By Jason Lynch
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Team One integrates the car into 360-degree bonus content
By Gabriel Beltrone
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Thursday, March 10, 2016, 1 PM ET | 10 AM PT
A combined loss of $94 million
By Tim Baysinger
Over the next two months, television networks will make their pitch to advertisers about why they should continue spending on TV. The annual upfront season comes as brands allocate more dollars to digital in an ...
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Vice and A+E Networks' new channel reduces ad load
By Jason Lynch
Vice Media unleashed its first linear network on Monday night, launching Viceland, its new channel with A+E Networks. Featuring an eclectic lineup curated by Viceland creative director Spike Jonze, the network is ...
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Viewers are younger thanks to brand refresh
By Jason Lynch
During this upfront season, several networks will brag about their exciting new directions and evolutions. In fact, a couple of them have already done that.
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Marketing and broadcasting in star QB's future
By Tim Baysinger
Peyton Manning is calling it an NFL career.
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>From musical sitcom skit to reality
By Kristina Monllos
Netflix's Unbreakable Kimmy Schmidt, the surprisingly upbeat comedy that gave the charming Ellie Kemper a starring role, will return later this spring. But we've already got a treat from the arguably the ...
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Viacom networks unveil year's plans at joint upfront
By Jason Lynch
One day after Nickelodeon kicked off the 2016-2017 upfront season, the other two networks in the Viacom Kids and Family Group, CMT and TV Land, made their respective pitches to buyers and advertisers Thursday at New ...
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