Happy Friday! The weekend is almost here, so I want to share a powerful tip you can use as early as tomorrow morning... I love Saturday mornings... It’s my most productive time of the week because of the FLOW 90 Formula™ (This awesome name was coined by client Dave Coyle... who follows the formula to a T). This is how my Saturdays go... I get up at the same time as I do every day... After drinking a liter of water and making an iced coffee... I sit and think for an hour ... reviewing my Ballantyne Family Vision, solving big problems, and planning to take advantage of the BIG opportunities in my life. I sit for 60-90 minutes in this ‘meditative’ state... connecting the dots from the lessons learned over the past week… ...Then I’m free to spend the day doing whatever I want with Michelle and Daisy. Last week we went for brunch then shopped around Cancun for some remaining baby gear for Baby Elle. I’ve been following a version of the Flow 90 Formula for nearly 20 years… Ever since I made a crucial discovery back in my days as a broke, struggling personal trainer. This discovery allowed me to have some of the biggest breakthroughs in my copywriting, strategic planning, and financial decisions throughout my career. That’s why today I’m showing you how to tap into the Magic of Saturday Morning Flow — so you get more done on your “off day” than you do on most work days. First off, I know what you’re thinking... “Why is the ‘work less’ guy telling me to work on Saturday morning?” Great question. It’s because I know that you’d make more progress in 60-90 minutes on a Saturday morning than you would working after 1pm on Friday. If you simply want to work less, make this trade: Take off 4 hours on Friday and work 90 minutes on Saturday morning. I guarantee you it’ll be a more effective use of your time. Here’s how I discovered this... The year was 2004... I was a personal trainer at a gym in downtown Toronto that served some of Canada’s richest families. Monday through Friday I had clients start at 6am... But on Saturday’s my first client – Michael, a gruff old retail CEO – was at 8am. That meant I had an extra 2 hours to sit at my computer and create killer sales copy and email newsletters selling my online fitness program – Turbulence Training. Writing furiously I’d get lost in the FLOW... Suddenly it was 7:10 and I had to book it to the nearby subway station if I wanted to get to the gym on time to meet Michael (or risk him busting my chops with his cranky ol’ sarcasm). That was when I discovered the MAGIC of undistracted Saturday morning flow work. And that’s why I include a block of NUI work on Saturday morning in the Perfect Week Formula book. I know that these Saturday morning minutes will work magic for you too. Here’s the secret... When you wake up and work early on weekdays, it’s helpful...
BUT you KNOW that a hurricane is about to be unleashed at 9am when everyone else starts their workday. Therefore, while you can be productive, you aren’t uber-productive. Saturday is different... You’re up early. It’s quiet. There are no distractions... but even better, you KNOW there won’t be work calls, meetings, or emails coming your way. That seemingly subtle shift dramatically changes the energy of your Magic Time. Therefore, if you can give yourself 60-90 minutes on Saturday you’ll effectively squeeze another work day in each week. (even if you take Friday afternoon off) Here’s the Saturday Morning FLOW plan: 1. Get up at the same time as you do every other day 2. Plan & prepare on Friday to work on something important Saturday morning 3. Spend 60-90 minutes working / thinking / planning on NUI topics without interruption Bonus points if you do this at a coffee shop, in a park, or any unique space different from your regular work environment. Why? Because research shows the creative parts of our brain are more active when we are in novel environments (think Newton discovering gravity while under an apple tree).
My friend and client Dave Coyle – a busy father and serial entrepreneur – built FLOW into his own version of my Perfect Week Formula after attending our 1-Day Disciplined Entrepreneur event. Before attending the workshop Dave was an ambitious and successful high performer, but life was too chaotic. Now he’s more productive, has more time, and is in the best FLOW state that he’s had in years. “Craig, the 1-day workshop literally changed my life. No BS.” – Dave Coyle That’s the power of implementing the right systems, like Saturday Morning FLOW. It helped Dave, it’s helped me, and it can help you too. Try it tomorrow! Success Loves Speed, Craig |