| Emoji Use in Email Subject Lines | | Emojis have become a very popular addition to our digital world. While they’re more commonly used in texts and social posts, they are also being increasingly featured in email marketing communications, particularly subject lines.
But how are emojis resonating with subscribers?
In our latest report, Emoji Use in Email Subject Lines, we break down the use of emojis in email campaigns throughout the calendar year. For each month, we outline what’s being used as well as: | | • | Inbox placement rate, read rate, deleted before reading rate, complaint rate, and “this is not spam” rate for the most common emojis | | • | How subject lines with emojis compare against traditional text-only subject lines | | • | The three top performing emojis for each month |
| | Download the report to get useful ideas for sending emoji-fied email during the holidays! | | |
|
