Learn how to market a tub-less house.
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National Association of Realtors(R) - Realtor(R) Magazine
Monthly | February 14, 2018
"Does Your Listing Need a Bathtub to Sell?"
Does Your Listing Need a Bathtub to Sell?
It’s been a longstanding belief that every home needs at least one bathtub to attract the widest group of buyers. But big walk-in showers might be changing the equation. Plus: tips for how to market a tub-less house.
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Question: Are you ready to make this year your best EVER? Attend the upcoming free online Agent Millions Mastermind event. 20 top producers with an average income of $512,000 share all. You will learn their secrets for lead gen, scripts and other proven money making ideas. FIRST 367 Agents Who register today. Register NOW.
8 Legit Reasons to Turn Down a Tenant
"8 Legit Reasons to Turn Down a Tenant"
In case of a complaint, can you justify why you chose to rent to one person over another? Property managers should obey these eight dos and don’ts to keep discrimination lawsuits at bay.
Marketing Trends That Are Coming and Going
"Marketing Trends That Are Coming and Going"
Are creative, highly produced property “films” still worth the expense? Has the moment for drones passed? Find out how real estate professionals are changing their promotional tactics and how you can adapt your business.
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"Grow your Canadian referral opportunities by becoming a CREA Global Affiliate. Affiliates get access to a directory of Canadian REALTORS® who are ready to share referrals, a Canada business guide, and more."
The False Narrative of Smart Homes
"The False Narrative of Smart Homes"
Your clients may believe a home with a smart thermostat is automatically worth more than a property without one. Help both buyers and sellers understand which tech features truly justify a higher sales price.
Business Loans Are Easier to Get
"Business Loans Are Easier to Get"
The Small Business Administration has eased equity requirements for its popular 7(a) loans, which can help you and your entrepreneurial clients expand your businesses. Find out how you can take advantage of this change.
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Meet the Hackers Targeting Real Estate Transactions
"Meet the Hackers Targeting Real Estate Transactions"
“We think of them as these magnificent young minds doing things we don’t know how to do,” an FBI supervisor says. “Some of them are—but most of them aren’t.” Learn the real story behind the people coming after you online and how to protect yourself.
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"5 Ways to Win Listings on Facebook - Download Free Ebook"
Stage With 18th Century Style
"Stage With 18th Century Style"
Real estate pros often look to the newest trends in residential design to revamp listings, but the past can also offer inspiration. Here are five ways to use the elegance of this bygone era to help your next listing stand out.
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Say These Words to Earn Client Loyalty
"Say These Words to Earn Client Loyalty"
Using key words or phrases that elicit a positive emotional response may be enough to convince a prospect to work with you. Speech coaches and seasoned real estate professionals offer tips on what to say and when.
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January/February 2018

2018 NAR PRESIDENT / She's Owning It. Are You?
CAREER GUIDANCE / Is Your Business Foundation Sound?
TOP OF MIND / A Choice for the Future
HOW TO / Find Your Path to a New Niche