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The NFLPA has released a new playbook to help your brand create a winning player-driven marketing strategy.
 
 
 
*NFL players rank #1 in sports for influencing purchasing decisions. 
The NFLPA has released a new playbook to help your brand create a winning player-driven marketing strategy. Learn how to add NFL players into your campaigns to drive fan engagement, increase licensed product sales and prove ROI.
This playbook includes resources to help you:
  • Select the right players for your campaigns
  • Determine your investment level
  • Create engaging activations 
…and even has some tips from NFL players for your brand to consider.
*Based on a national survey conducted by Morning Consult and the NFLPA. 
 Copyright of the NFLPA© 2020 
 
 
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