Headliner Conversation Perspectives on Innovation & Technology Trends
André Kudelski, Chairman & CEO of global technology leader the Kudelski Group, a global technology leader and parent company of NAGRA, addresses fundamentals shifts in the media and entertainment industry and what's next in Internet TV, cybersecurity, analytics and IoT.
FEATURED PANELS
Stealing the Show - Best in Brand Storytelling
Entertainment and consumer brands continue to create progressive marketing plans across social, digital publishing, OTT and linear TV. Marketers converge to explore how technology makes discovery critical for storytelling.
Moderator Scott Fisher, Founder, Select Management
Speakers Gigi Gorgeous, Digital Influencer Walt Horstman, SVP, GM, Advanced Media and Advertising, TiVo Bob Jacobs, Head of Marketing, Product and Brand Communication, Volvo Car USA Peter Minnium, President, Ipsos Connect Dan Riess, EVP Content Partnerships and Co-Head of Turner Ignite, Turner
How to Win the Battle for Attention
There's a full-scale battle for attention happening now. People can consume content anytime, anywhere, and they have an overwhelming amount of choice. Meanwhile, time is more scarce than ever, which means the competition is fierce. Matt Derella, Twitter's VP of global client solutions, shows how the battle for attention is won by connecting your brand to up-to-the-minute cultural cues, rich data, and an abundance of consumer conversations happening around the world right now.
Speaker Matt Derella, VP, Global Client Solutions, Twitter
FEATURED SPEAKERS
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