Hi John,
As more viewers opt for ad-supported streaming, US connected TV (CTV) ad spending is forecasted to hit $28.75 billion in 2024, accounting for nearly 10% of all digital ad spending, according to EMARKETER.
Access essential data and analysis to improve your CTV ad campaigns when you download, “CTV Advertising in the Age of Experience.” This infographic guide outlines major trends in CTV to help elevate your ad planning and creative strategy.
Receive your copy. This EMARKETER snapshot is presented by TripleLift.
Sincerely, EMARKETER Editors
P.S. Please forward this email to colleagues who are interested in CTV trends. Thank you! |