US consumers continue to gravitate to their mobile devices, and advertisers are paying close attention. eMarketer estimates that advertisers will spend nearly $60 billion by the end of this year to reach these individuals on mobile, a 25% increase over 2016.

eMarketer has curated a Roundup of articles, insights and interviews to help you understand these trends and more. We invite you to download a complimentary copy of our Mobile Marketing & Advertising Trends Roundup to learn:

How the mobile ad market is shaping up, including a breakdown by format
Where marketers stand in the mobile app versus mobile web debate
Challenges around location data and ad fraud
What six marketers have to say about advertising on Snapchat

Receive your complimentary copy here.

The Roundup is presented by TUNE.

Sincerely,
eMarketer Editors

This email was sent to newsletter@newslettercollector.com. If you no longer wish to receive these emails you may unsubscribe or manage your preferences at any time.

You have received this email because you are subscribed to get eMarketer Special Notifications.