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| Dear Colleague,  There's just one week left... early registration ends next week for the WardsAuto User Experience Conference.  Your chance to save $100 on your registration ends Friday, August 11.  Sign up now! Donât miss our Center Stage Discussion on Creating a New Safety User Experience. As vehicles advance to higher levels of autonomy, merging advanced driver assist systems with the human machine interface to create a holistic user experience is proving to be challenging. Pocketsquare Designâs Dave Lyon will lead a discussion that compares and contrasts philosophies and designs based on the most-recent J.D. Power research and explores new paths for UX designers and safety engineers to follow in the future. Panelists will include Kristin Kolodge, Executive Director of Driver Interaction and Human Machine Interface (HMI) at J.D. Power, Michael Tschirhart, Innovation Group Manager - Advanced Engineering at Panasonic Automotive Systems and an OEM representative to be announced shortly. Many more "can't-miss" features: Many panel discussions to attend, covering topics like: The New HMI, Turbocharging Connectivity, Machine Intelligence and Deep Learning, and the Newest Concepts and Tech for Enhancing UX. NEW: Participate in a workshop on UX methodology: "Hands-On Design Thinking for Automotive Innovation" and work with your peers on theoretical solutions to UX challenges. The Wards 10 Best User Experience Awards ceremony... and the winning vehicles will be right inside the ballroom for you to check out. Youâll network with hundreds of automotive professionals involved in UX. Last year we attracted designers and decision makers from virtually every auto maker and many large suppliers. Reserve your spot now in the panel discussions you most want to see. When you register, you can choose from panels featuring:Â
Attendance to WardsAuto User Experience Conference is limited.  REGISTER NOW and SAVE $100 when you register by August 11. Early registration rate: $365.  Regular registration rate (after Aug. 11): $465 We hope to see you on October 5. Please let us know if you have questions! Sincerely, Drew Winter Director, Content WardsAuto  |
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