Ecom Employment | SEO Competitors | Poppi Founder

Dec. 12, 2022 | ✪ On this day in 1980, Apple's stock began trading publicly, on Nasdaq.

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Q&A: Executive Recruiter on State of Ecommerce Employment

The news of layoffs at Amazon, Shopify, and other ecommerce companies has caused much industry angst. We asked Harry Joiner, a longtime ecommerce recruiter, for his perspective.

3 Tools to Identify SEO Competitors

Identifying competitors for organic search rankings is more difficult than it appears, potentially involving thousands of keywords and a slew of domains.

How to Turn Holiday Returns into Sales

Consumers who seek to return holiday gifts are an opportunity for engagement, acquisition, and long-term revenue.

Founder’s Gut Health Inspires Poppi, a Soda

Persistent stomach pain prompted Allison Ellsworth to formulate a prebiotic soda, which she named Poppi. That was in 2018. It's now among the fastest-growing beverage brands in the U.S.

🔥 Today's Great Ecommerce Idea

Design Every Page with a Goal in Mind

"Your strategy should determine visitors' workflow. Start by listing the potential actions someone can take on your site and decide the priority for each page. The goals may vary, but limit each page to two calls-to-action, making clear via the design which one is primary, so they don’t visually compete."

- Barbara Carneiro, Founder, Word Revolution

🎙 'Ecommerce Conversations' Podcast

Chaiz Aims to Disrupt Car Warranty Biz

Winc CMO on Complexities of Online Wine Sales

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The Ultimate Guide to Retail in 2023

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Reducing Transaction Friction and Fraud

How to Supercharge Product Feeds for Sales, ROI

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