Elon Musk's appeal to Twitter advertisers leaves many with questions Musk said he wants to acquire Twitter "because it is too important to the future of civilization to have a common digital town square." Some worry about what that town square looks like. Additional coverage: Other things to know about | | |
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| Top Stories |  | | Ivy Liu |
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| | | | | Musk said he wants to acquire Twitter “because it is too important to the future of civilization to have a common digital town square.” Some worry about what that town square looks like. | | |
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howdy! | | | | | There’s less oxygen for online advertising to grow among the platforms in the way it has become accustomed to. | | |
| | | | | What tools and metrics are you using to measure your digital audio campaign success? Tell us in this survey and we’ll send you a $5 gift card. | | |
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howdy! | | | | | The online giant is pitching ‘aggregated signals’ to hone advertisers’ accuracy as traditional targeting methods decline. | | |
| | | | | Across gaming platforms, brands are developing entertaining content and customized experiences to enable a deeper connection with young people. | | |
howdy! | | | | | Nearly three years into the pandemic, media agencies are noticing their employee mental health initiatives can help drive business. | | |
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| | | | | Advertisers: What social media platforms are you running video ads on and how are you typically deploying those creatives? Take this survey and we’ll send you a $5 gift card. | | |
howdy! | | | | | With Goldfish’s latest advertising effort, the brand is dedicating 70% of its ad spend to digital and social media platforms like TikTok and Instagram and 30% to connected TV,. | | |
howdy! | | | | | Insider is making more money from videos ads on its website, and from direct deals with advertisers. | | |
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