For MarketingSherpa’s 20th anniversary, we take a look at our most popular articles. View in browser
        
John,

Email marketing technology changes. The internet changes.

But human nature … not so much.

That is an eternal truth that stood out to me as I curated these resources: The most popular email marketing articles from MarketingSherpa’s 20 years of publishing.

Read on for high-impact email writing, channel preference by age, improving customer service emails, and many more tips, data and real-world examples from 20 years of reporting on email marketing. 

Here’s to 20 more,

Daniel Burstein
Senior Director, Content & Marketing
MarketingSherpa and MECLABS Institute

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