John, Email is amoral. But boy, oh boy, people certainly aren’t. We dive into the deep end of email evil in today’s article, Email Marketing: Why phishing emails (unfortunately) work … and what marketers can learn from them, and hopefully come out with a better understanding of human behavior. Read on for email marketing insights from email marketing scams. Here’s to customer-first email marketing, Daniel Burstein Senior Director, Content & Marketing MarketingSherpa and MECLABS Institute P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. |