With lockdowns and quarantines in place, more and more people were drawn to online activity
| Email Marketing Post Pandemic |
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It’s been 12 months since the world was gripped by the COVID 19 pandemic. Looking back, it is fair to say that no one would have predicted 12 months prior to find themselves where they were in 2020. Dare you predict where you will be 12 months from now?
With lockdowns and quarantines in place, more and more people were drawn to online activity. People were working remotely from home and communicating via video links. With time to kill, people also found themselves searching for things they normally would not have had the time for. This online presence saw an increase in web traffic with usage up by 70%, while online sales were also on the rise.
As the world we live in becomes more and more digitized, online browsing behavioral patterns will increase with more data to analyze. The looming effect this has on Email Marketing becomes more relevant than ever. While this creates more opportunity for targeted campaigns, it also creates an overflow of information and competition. And with people’s attention span decreasing with each passing year, how are you, as a marketer, going to help your business stay relevant?
You need to be heard and seen. With Marketing Automation you can be creative and work far more productively, while honing in on your email campaigns, targeting your audiences and striving towards your desired goals.
Over the course of 2021 we will assist you in adapting to this ever-evolving world, with a series of emails to guide you along the way. Segmenting customers for future relationship journeys!
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| Antonio Velinov
Marketing Executive |
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MarketingPlatform, Nørregade 12a,
6600 Vejen, Danmark
+45 72 44 44 44
support@marketingplatform.com |
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