More retailers, more advertising, more shopping -
Hi John,

Retail media is the next big wave in digital advertising—and it’s happening right now.

According to our forecast, after almost 50% growth in ecommerce channel ad spending during 2020, advertisers will increase those allocations by nearly 30% this year. We estimate that 1 in 8 digital ad dollars will go to advertising on ecommerce properties.

We invite you to download a complimentary copy of our analyst report, “Retail Media Advertising: More Retailers, More Advertisers, More Shopping.” In this report, you’ll learn:

  • How retail media is disrupting the advertising space—despite its own set of disruptions
  • Why data privacy and protection are still factors despite retailers being well-positioned for the cookieless future
  • Why Amazon, Walmart, and others are the most important retailers selling retail media today

Receive my copy. This eMarketer Report is presented by InMobi.

Sincerely,
eMarketer Editors
P.S. Please forward this email to colleagues and peers who may be interested in retail media trends. Thank you!


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