Our outlook on spending and trends in 2021 -

Hi John,

As advertisers place a greater focus on performance, US programmatic display advertising will continue to gain ground where there is less penetration, such as on connected TV (CTV) and in digital audio ads.

We invite you to download a complimentary copy of our analyst report, "US Programmatic Digital Display Advertising Outlook 2021: Spending and Trends." In this report, you’ll get a look at the four major market trends that will continue to drive ad allocations this year, including:

• Our US programmatic ad spending outlook, and how it's changed
  
• What will influence advertisers' programmatic budgets in 2021 and beyond
  
• The fastest-growing areas of programmatic display and why you need to invest
  
• How advertisers, publishers, and their partners are confronting platform and device infrastructure changes

Receive my copy. This eMarketer Report is presented by Adtaxi.

Sincerely,
eMarketer Editors

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