Since the announcement of the proposed settlement agreement related to broker commissions in March, the National Association of REALTORS® has been communicating the impacts of the settlement and the practice changes it requires to members and stakeholders. Find out how NAR is spreading the message about the practice changes as the Aug. 17 deadline approaches. Full Story: REALTOR® Magazine (7/30)
[Webinar] 3-Step Buyer Presentation Strategy & Scripts for a Signed Buyers Rep. Agreement When it comes to buyers in this market, setting expectations is the key. During tomorrow's webinar, we're going to share how to use our Buyer Presentation to do just that. With this process, you can speed up the timeline for getting your buyers under contract. Plus… helping a buyer find a home now means you have a seller lead in the pipeline! Register Now! >>
Which personality type is your sales prospect? Salespeople should adjust their approach for different personalities, advises sales expert Stephanie Stoll, identifying four major personality types as analytical, amiable, driver and expressive. "By understanding and adapting to different prospect personalities, you can elevate your sales game to new heights," Stoll writes. Full Story: The Center for Sales Strategy (7/29)
"Search marketing" expands as tech improves More advanced algorithms, an increased number and variety of platforms and unified ad tech have all reshaped paid search advertising over the last decade. Amsive Director of Search and Media Strategy Jonathan Kagan offers an overview of the changes and tips for marketers in the sector. Full Story: Search Engine Journal (7/29)
Reports show how housing prices changed in May The S&P CoreLogic Case-Shiller national index was up 0.3% in May from the prior month and 5.9% compared with the prior year. Separately, the Federal Housing Finance Agency reported that single-family housing prices were flat in May and grew 5.7% on a year-over-year basis. Full Story: MarketWatch (tiered subscription model) (7/30),Reuters (7/30)
Homes.com connects buyers, listing agents Homes.com maintains a policy of showcasing only the listing agent on home listings, rooted in CoStar Group's long-standing "Your Listing, Your Lead" principle. This ensures that listing agents can fully capitalize on their leads by responding directly to potential buyers. Full Story: HousingWire (7/30)
Don't let the generation gap between managers and entry-level employees lead to a gap in productivity, writes Rachael Grail, a senior consultant at Interaction Associates, who offers three ways to lead workers of all ages. Grail advises managers to use productivity measurements other than hours worked, understand generational differences in motivation and accommodate preferences of all generations by setting clear expectations. Full Story: SmartBrief/Leadership (7/30)
Legislation & Regulation
Fed expected to hold rates, signal Sept. cut The U.S. Federal Reserve is expected to indicate a rate cut will come in September when it meets today to discuss its benchmark rate. The U.S. Federal Open Market Committee is expected to keep rates in a range of 5.25% to 5.5% this month when it concludes its meeting on Wednesday, but policymakers are expected to recognize progress has been made towards the 2% inflation goal and indicate a rate cut to come at the next meeting. Full Story: Bloomberg (7/30),CNBC (7/31)
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The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.
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