Chronicle Advertising
 
 
From Insight Meets Influence
 
 

Dear Reader,

Every day, administrators, faculty members, researchers, and decision makers rely on The Chronicle to keep their fingers on the pulse of uncertainty and change in higher education. These aren't passive readers — they're active leaders who look to The Chronicle's expert, independent reporting to navigate complex challenges. When they seek answers, make sure they find your solutions. 

 
 
 
 
 
 
 
 

Deans and department chairs, presidents and provosts, senior leaders across student affairs and business, and everyone in between: The entire higher-ed ecosystem convenes with The Chronicle daily. With over 2.1M average monthly site visitors, 1,800+ campuswide site licenses, and 86% of our readers in decision-making roles, The Chronicle delivers broad reach and deep engagement to all areas of higher ed. 

 
 
 
 
 
 
 
 

Our readers don't just follow trends—they shape them. They come to The Chronicle to understand tomorrow's challenges, make strategic decisions, and drive transformation across higher education. Backed by 50+ subject-matter-expert journalists, we deliver the insights they trust to guide their most critical decisions. 

 
 
 
Insight Meets Influence
 
 
 
 
Alongside our peerless higher-ed journalism, we deliver unmatched marketing solutions for institutions, companies, and nonprofits aiming to engage, influence, and empower the higher-ed community.  

This is where insight truly meets influence: when your message connects with decision-makers who have the vision to recognize its value and the authority to act. In the past year alone, over 83,000 leaders and influencers registered for Chronicle Virtual Forums, seeking the kind of forward-thinking perspectives that could transform their institutions.

 
 
 
 
 
 
 
Marketing With Insight
 
 
In higher education, decisions aren't made in a vacuum—they're made through careful deliberation, committee reviews, and strategic alignment across departments. Our team doesn't just understand this process; 
 
 
 
 
 
 
we've spent decades building sophisticated marketing, events, and engagement campaigns that have helped thousands of institutional and corporate partners navigate this complex landscape successfully.

Whether your audience is just beginning their journey or ready to act, whether your goal is to build awareness or generate leads, we craft strategies that align with higher education's unique decision-making rhythm and your specific priorities. We know that a provost's "quick decision" might take six months, that budget cycles drive timing, and that the right committee champion can accelerate adoption.

At each stage, our team helps craft engagement strategies that align with higher education's collaborative decision-making culture. We know which messages resonate with different campus stakeholders, when key decisions are typically made, and how to build momentum to achieve your goals.
 
 
 
 
 
 
 
Chronicle Advertising
 
 
Your Creative Genius, Our Audience and Journalism 
Leverage our high-impact ad placements and unique audience targeting to differentiate your brand and deliver your message to specific segments alongside topically relevant content.
 
 
 
 
 
With a deep understanding of key trends and your audience's needs', we'll position your content for maximum impact when it matters most. 
 
 
 
Chronicle Studio
 
 
Content Distribution or Co-Created Excellence
Partner with our expert storytellers, designers, marketers and campaign strategists to craft compelling programs that resonate with our sophisticated audience. 
 
 
 
 
 
Whether it’s research or case studies we develop for you, or your thought leadership we promote through Chronicle channels, our team will leverage our deep expertise to inspire audience action and exceed campaign objectives. 
 
 
 
Chronicle Intelligence
 
 

Unrivaled Thought Leadership, Research, and Events
Align with the most trusted name in higher education through deep-dive reports, custom research, and virtual and in-person events that position you at the forefront of innovation.

 
 
 
 
 
When you underwrite Chronicle content focused on topics of your choice, you're not just building thought leadership or generating leads—you're joining a conversation that shapes the future. 
 
 
 
 
 
 
 

The Chronicle connects you with the right audience at the right time with the right message. Here, you will find a partner that is deeply committed to your success. Your solutions become part of higher education's evolving story, and your innovations find the influencers ready to embrace them. 

Ready to connect with higher education's most influential leaders? Let's craft your breakthrough strategy together. 


Ben Delaney-Winn
Associate Publisher
 
 
 
 
 
 
 
The Chronicle of Higher Education Logo   ©The Chronicle. All Rights Reserved.
 
 
 

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