This week's MarTech Newsletter is brought to you by: Semrush

 
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With the SEO Writing Assistant tool, all of your new and existing content is analyzed and optimized in real time for maximum search engine impact, allowing you to make edits and create unique, high-quality content with ease. It provides recommendations as you write, helping to ensure that your copy is:

  • Search engine-optimized. The tool automatically identifies and includes suggestions for semantically-related keywords (based on your primary keyword), enhancing your chances of ranking. It also helps you to avoid keyword stuffing in your text, reminds you to add alt descriptions to your images, and checks that any links you’ve included are not broken – an especially handy feature for older articles!
  • Readable. Highlight and remove difficult-to-read sentences, comply with Google’s title guidelines, and measure your word count based on competitor articles. With SEO Writing Assistant, you get an overall readability score based on the top 10 Google rankings that can significantly enhance the quality of your piece, and ensure that you produce something that is capable of competing with your rivals.
  • Consistent with your tone of voice. Built upon an advanced machine-learning framework, the Tone of Voice feature lets you choose a specific tone (or detects it automatically), and ensures that your entire piece is consistent from start to finish.
  • Original. Stand out from the crowd by guaranteeing that your content is unique and original, and avoid penalties by making sure you haven’t inadvertently plagiarized other pieces of content across the web.

You can use the SEO Writing Assistant tool in whichever way is comfortable for you, too. It is available not just as a standalone tool on the Semrush platform, but also as an add-on for both Google Docs and WordPress, giving you the choice to write on the go, on whichever platform you prefer.

Learn more about how SEO Writing Assistant can improve and enhance your content output.

 
 
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