Patchell Holdings Inc., which is the parent company of GoodLife Fitness, Fit4Less and canfitpro, has had gender diversity in its leadership since its beginning in 1979, but until the COVID pandemic and the killing of George Floyd, it had not had broader diversity. Now, the company is undertaking DEI efforts that are paying off.

Entrepreneurs looking to start their own health club or studio can now compare franchising options in the Club Industry Franchise Guide. More franchisors are being added to the guide weekly.

Club Industry called upon a range of industry leaders to gauge what they think the trends to watch will be in 2023. Download this free report to read the thoughts of leaders such as Karl Sanft, CEO of 24 Hour Fitness; Adam Sedlack, COO of UFC Gyms; Ben Midgley, CEO of Crunch Franchising; Lindsay Vastola, founder of Vast Potential and more.