ASAE Newsletter for December 04, 2019 ASAE Newsletter for December 04, 2019
| Wednesday, December 04, 2019 |
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Help Your Donors Overcome “Overhead Aversion” Research shows that many donors make their giving decisions based on how much an organization spends on overhead, and the pressure to cut costs can starve nonprofits of critical operating resources. But analysts have proposed ways to overcome the "overhead myth." Read More |
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Three Ways to Create Forever Members Has membership fatigue set in with the people your association serves? A forthcoming book explores how associations and subscription-based businesses can work to create “forever transactions” with their members, delivering value that lasts a lifetime. Read More |
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